lyrical content

London journalist Taytula Burke jumped on Skype recently to speak with west coast hip hop group Horseshoe Gang in the lead up to the release of their new album “Anti-Trap Music” out on April 29th through Seven 13 Music & Ent.

As part of a broader feature piece for the UK online BritishHipHop.com, the interview focused on the meaning behind the title and the wider issue of lyricial content prevelant in various forms of the genre.

As in previous interviews, the group acknowledge the role artists such as Kendrick Lamar and J Cole have played in bringing the art of lyricism back to the table, but here again explain that one or two individuals cannot do that, or represent a movement alone. The inference being greater unity between like minded artists to help “clean up the industry” on a far larger scale

It’s an ongoing debate in the world of hip hop generally, but what’s certainly true is that the various evolutions have created very specific markets, often territory to territory. Apples & oranges.

READ THE FULL FEATURE HERE

Obviously now gearing up for this, their fourth studio album, the group are still conducting further interviews with local, national and international press & media, the results of which you will see shortly, and there is also tentative word of an album launch event – stay tuned.

Last week they released the single “Intro” featuring their older brother KXNG Crooked. It is available to buy from the album’s pre-order spot on iTunes HERE

Keep up to date with the group on Twitter @HorseshoeGang and on their Facebook page “HorseshoeGangCOB”

All media, press and radio station DJ enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR, contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

In this new exclusive interview, Stanley Florence from west coast online Raw Hip Hop Headz spoke with Long Beach crew Horseshoe Gang in the lead up to the release of their fourth studio album “Anti-Trap Music” on April 29th 2016

The group who are all blood brothers begin by talking about how their’s was a musical household as their mother and aunt were singers signed to a label in the 70’s. Subsequently, they explain how their initial steps towards becoming rappers were taken under the tutelage of their elder brother KXNG Crooked when from as early an age as 5 years old they were given rhymes to learn.

Influenced by artists including NWA, Tupac, Rakim and Jay-Z they speak about the advantage of having a special chemistry given their background and their aim to put more substance back into hip hop lyricism.

While acknowledging the role Kendrick Lamar and J Cole have played in re-establishing the craft, and indeed some who have helped bring the west back into focus, they explain more needs to be done, movements created, established and underground artists working together in unity to finally tip the scales.

The interview is then wrapped up as they discuss their tour with KXNG Crooked and Rittz last year, their well documented rap battle with Hopsin’s Funk Volume and of course, the album “Anti-Trap Music”.

CHECK THE STREAM

The album is available to pre-order in two formats, CD’s direct from Seven 13 Music & Ent HERE and on iTunes HERE

Horseshoe Gang on TWITTER and FACEBOOK

Raw Hip Hop Headz is run by the artist The Ripsta, aka Corey Miller. Online, their BLOG, TWITTER and FACEBOOK

Look out for more news and international media coverage on Horseshoe Gang in the weeks ahead. All media, press and radio dj inquiries regarding the group and the album “Anti-Trap Music” can be sent to us at UrbanElite PR, contact details HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

UrbanElite Promotions

New Interview Feature – Horseshoe Gang talk Anti-Trap Music & Cleaning up the Industry to BritishHipHop.com

New Interview (audio stream) – Horseshoe Gang speak with Raw Hip Hop Headz about the need for a West Coast movement, hip hop with lyrical substance, Funk Volume & the new album “Anti-Trap Music”