By |

London rapper Phoenix da Icefire and producer Husky Brown released their debut collaborative album “Panacea” through New Dawn Records on May 5th.

It has just been announced that the pair have been shortlisted as nominees in the “Best Independent Album” category at this year’s AIM Awards, an annual event hosted by The Association of Independent Music who represent UK artists, labels and affiliated businesses worldwide.

Due to the ongoing impact of the COVID 19 pandemic, this year’s ceremony will take place entirely online broadcasting on Wednesday August 12th. The full list of categories and a highly impressive line up of nominees is available HERE

The inclusion of “Panacea” is in recognition of the extraordinary musical and lyrical construction of the album. Husky’s unique blend of hip hop, rap, soul, dub, electro, r&b and bass provides the backdrop for Phoenix’s renowned wordplay and lyricism.

Given it was written in 2019, the subject matter is almost precognisant in nature, addressing global issues of well being, mental health, racism, climate change, the environment, knife crime, spirituality and aspiration, but refreshingly all delivered with the underlying theme of hope and determined optimism for a better future.

The category “Best Independent Album” is in association with Spotify where you can hear the album in full.

Connect with the pair on social media via Instagram @PhoenixDaFire @HuskyBrown.Official and Twitter @PhoenixDaFire @HuskyBrown

You can learn more about the release at New Dawn Records’ official website www.newdawnrecs.com

All media & press enquiries regarding the artists and album can be sent to us at UrbanElite PR. Our contact information details are available HERE

UrbanElite PR

www.urbanelitepr.com

T @urbanelitepr IG @urbanelitepr

By |

A month after releasing their groundbreaking new album “Panacea” through New Dawn Records, London rapper Phoenix da Icefire and producer Husky Brown chopped it up with the UK’s online Urban Vault.

In the new interview just published the pair discuss how they came to work together, the construction and concepts behind the album and the aspects of which they are particularly proudest.

Phoenix also provides further information about his Sovereign Comics company and the community projects with which they are involved while future plans are also outlined. Read the article in full HERE

Released on May 5th, “Panacea” represents quite an exceptional body of work, both in terms of its fusion of hip hop, bass, dub, r&b, soul and electro weaved together by Husky’s production techniques, and the extremely powerful subject matter addressed by Phoenix, sadly all too relevant given recent developments.

Issues relating to the environment, well being, mental health, knife crime, positive aspirations, disengagement, The Windrush scandal and institutional racism more generally are all tackled with highly skilled lyricism, but refreshingly always with the underlying theme of offering solutions and hope for a positive future.

Look out for an official video for the track “The Humans are Coming” in the not too distant future, but meanwhile you can stream and download the album from Apple / iTunes, Tidal, Amazon or here on Spotify

Connect with Phoenix da Icefire & Husky Brown on Twitter @PhoenixdaFire @HuskyBrown and Instagram @PhoenixdaIcefire @Huskybrown.Official

Information about all of New Dawn Records’ releases is available from their official website www.newdawnrecs.com All media and press enquiries about the releases can be sent to us at UrbanElite PR, our contact details are HERE

UrbanElite PR

www.urbanelitepr.com

T @urbanelitepr IG @urbanelitepr

By |

London rapper / producer duo Phoenix da Icefire and Husky Brown took a little time out recently to sit down with UK online “File Under Hip Hop” having just released their new debut joint album “Panacea” through New Dawn Records.

In the new interview just published, the pair discuss how they first met and the origins of their decision to work together, the concepts behind the subject matter and artwork of the new album and how the lockdown restrictions imposed due to the COVID-19 virus outbreak have impacted upon their immediate plans.

READ THE ARTICLE IN FULL HERE

“Panacea” released on May 5th is available to stream and download from all major digital platforms and stores including Apple / iTunes, Tidal, Amazon and Spotify

Look our for a new video of their track “The Humans are Coming” being released shortly, and meantime connect with the pair on social media via Instagram @PhoenixDaIcefire @HuskyBrown.Official and Twitter @PhoenixDaFire @HuskyBrown

For all information regarding New Dawn Records, head over to their official website www.newdawnrecs.com All media and press enquiries regarding NDR’s releases can be sent to ourselves, our contact details are HERE

UrbanElite PR

www.urbanelitepr.com

By |

London’s rapper / producer duo Phoenix da Icefire and Husky Brown have today released their highly impressive new album “Panacea” through New Dawn Records.

As a member of Triple Darkness, Phoenix has long been regarded by many both at home and overseas as one of the most gifted lyricists to emerge from the UK. Husky’s productions are a rare and dynamic fusion of contemporary hip hop, electronica, dub, bass, r&b and soul which provide the soundtrack for a narrative addressing many of today’s most pressing issues.  Delivered with trademark dexterous rhymes and creative wordplay, Phoenix sets his existential sights on the environment, mental health, knife crime, racism, well being, relationships and inner city life. 

Facing the challenges head on, the engaging commentary still retains a refreshing message of hope at its core related through metaphorical concepts as abstract as they are grounded in reality. A multidimensional and unique debut offering which pushes boundaries and breaks from formulaic convention.  Essential listening. 

Available to stream and download at APPLE, AMAZON & TIDAL. Also streaming at Spotify and Soundcloud

Connect with Phoenix da Icefire, Husky Brown and the label on Instagram @PhoenixDaIcefire, @HuskyBrown.Official, @RealNewDawnRecs and Twitter @PhoenixDaFire, @HuskyBrown, @NewDawnRecs

All media inquiries regarding this release and the artists can be sent to us at UrbanElite PR, our contact details are HERE

UrbanElite PR

www.urbanelitepr.com

T & IG @urbanelitepr

By |

Earlier this week, Detroit rapper ZotheJerk and producer Frost Gamble sat down with Prox Centauri, the editor of Michigan’s online “Inside the Rift”, ahead of the release of their new album “Black Beach” on May 26th.

The discussion centres on the conceptualization of the project, the initial approach and recording process given the various sessions took place in Detroit, Kansas and Ohio.

They also touch upon the politically charged subject matter evident in the lyrics throughout which address a range of social issues including racism, social engineering and empowerment, before moving on to outline their working relationship and previous project “Muscle Shoals” designed as a tribute to Luther Ingram.

In closing, as Frost originates from New York State, Zo explains how the album represents Detroit, NY and the States generally as the subjects he addresses are more universal in nature.

READ THE INTERVIEW IN FULL HERE

As an additional bonus, Frost laced Inside the Rift with an exclusive hip hop mix, and you can check out the audio stream on Soundcloud

“Black Beach” includes features by Sadat-X, KXNG Crooked, Boldy James, Guilty Simspon, Young Bleed and many more, and can be pre-ordered on iTunes HERE

The duo release a brand new video for a bonus cut “Axe Somebody” tomorrow, Friday April 7th and are currently conducting a number of interviews with media in the States, UK and Europe. Keep up to date with their news on Twitter @TheJerkNation & @FrostGamble and over on their joint Facebook Page

All media, press and radio station DJ inquiries regarding ZotheJerk and Frost Gamble can be sent to us at UrbanElite PR, our contact information is available HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

By |

VerbalSwardz-IAmHipHopMagInterview

British online publication I Am Hip Hop Magazine met up with Iron Braydz recently in west London to discuss his new Verbal sWARdz EP which was released on his Unorthostract label on 14th April, available from http://braydz.bandcamp.com

The conversation did develop on, and Braydz speaks on hip hop generally, addressing the similarities and differences in the British and American scenes, the future of British hip hop and unity within it, business over artistry and the perception of hip hop in the wider community. He is asked for his views on perceived racism in the music industry and society as well as his thoughts on the likelihood of a repeat of the 2011 London riots

Read all he had to say HERE

The EP is largely self produced by Iron Braydz, and features Prince Po, Triple Darkness, Sean Price, Kyza, Phat Kat, Skriblah and Kiss FM’s DJ Shortee Blitz. From start to finish, the 10 tracks deliver bangin hip hop beats and lyrical fire.

Hear the full audio stream on Soundcloud

All media & press inquiries regarding Iron Braydz and the Verbal sWARdz EP can be sent to UrbanElite PR HERE

Meantime, keep up to date with Iron Braydz on social media, on twitter @Braydz and on Facebook at “HollaAtBraydz”

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr