Fresh out the blocks today, the new single “Stay True” by London based producer Ramson Badbonez, the first to be taken from his album “Lead by Example” releasing through New Dawn Records on August 27th.
Rarely has a tracklist seen such a line up of hip hop heavyweights from both sides of the Atlantic share equal billing, and this joint sets the agenda early. Neck muscles get a serious work out with a beat savagely torn to pieces by east coast warriors Reks, Ruste Juxx and Blacastan with all their renowned verbal artillery in full effect. “Rawer than the booger suga”, it’s formidable business, prize fighters trading fierce bars and pulling no punches in a lyrical onslaught which leaves contenders on the floor. Hip hop addicts, crank this all the way up for the ultimate fix.
Originally established in 1996 and relaunched in 2019, hip hop label New Dawn Records have packed a lot into the past 12 months.
The most recent development announced today is the launch of their new Bandcamp platform where, to begin with, their entire digital catalogue has just been made available to download.
Included are “Panacea” by London’s Phoenix da Icefire & Husky Brown, nominated for “Best Independent Album” at this year’s AIM Awards, “God of Barz” & “The Seymour Chronicles” by New Jersey’s lyrical marksman Tru Trilla with production by Spain’s Sumerio Square, the UK’s Chat One, Chicago’s DNA Beatz and LA’s Clinton Place aka Jamal Nueve, and “Dopeliss” by rapper / producer Az Izz of legendary New Jersey group The Outsidaz featuring Pacewon, D.U. and Drift.
Some of the label’s classic original releases made available in digital format for the first time more recently can also now be downloaded including joints “Y’All Under Surveillance”, “Meltdown” and “Skitzophonetic” by hip hop crew Belles in Monica, together with DMC finalist and turntablist supreme DJ Krash Slaughta’s remixes of the groups tracks via the “18 Showdown EP”
In addition, the extremely rare and unique international project “Sapientia” by Underground Cartel has been made available. A collaboration of artists from around the world including El Meswy (Spain), Swiss Precise (KBH, Blown Celeb, Long Beach), the late Primo Brown of Cor Veleno (Italy), Rapstation presenter Mr CRF (UK), Beni Blanco of French crew Originaire du Sud, Zimbabwe’s Dumi Right, Bleek Wonder (Holland), female rappers MC’s Marya (Italy) and Lockness (NYC) plus many more came together to represent the four corners of the hip hop world on the one record.
Old to new flavas, it’s a veritable feast of rhymes, beats and turntablism you can check out in fullHERE
For more information about New Dawn Records, head over to their OFFICIAL WEBSITE. All press & media inquiries regarding New Dawn Records’ releases can be sent to us at UrbanElite PR. Our contact information is available HERE
Originally broadcast live on July 15th, Brick City rapper Tru Trilla sat down with host Sim of Washington DC’s popular Youtube Channel “The Front Stoop”.
In line with the channel’s focus on addressing broader current issues affecting society and hip hop directly, the pair first discussed the impact of the COVID-19 pandemic both in a personal and professional context, and the veracity of information being provided to the public at large.
While playing tracks from the album, the subject of conscious lyricism and the role it plays within the wider forms of contemporary hip hop was considered and compared before the interview moved onto Tru’s history in the New Jersey scene.
He explains the origins of his group 050 Boyz of which he is a member with Prince Ak and Riq, the source of its name, and how this led to building with Shade 45’s DJ Eclipse and DJ Premier before touching upon his early affiliations with Naughty by Nature and Lords of the Underground.
Of course at the heart of the interview is his new album “God of Barz” where he breaks down the concepts, subject matters and construction, and speaks on his history and future working with the album’s producers from the States, UK and Europe.
Watch the interview in full on Youtube
With production by Chicago’s DNA Beatz, the UK’s Chat One, Barcelona’s Sumerio Square and Clinton Place (aka Jamal Nueve NJ/LA), the album also features Prince Ak, Confucious, Fly Kwa and Middy Murdock.
Available to stream and download on every major digital platform and store including APPLE, TIDAL and Spotify.
Rapper and producer Az Izz released his new album “Dopeliss” through New Dawn Records earlier his month, marking a return to the hip hop fold after several years having spent time working on tv, film and sports productions.
Formerly of the legendary New Jersey group The Outsidaz, an extensive click which included Pace Won, Rah Digga, D.U. and Young Zee among their numbers, they were also noted at the time for a number of collaborative projects involving Wu Tang, The Fugees and a new emerging force from Detroit by the name of D12.
Known for a quirky and humorous approach to his rhyme schemes, the album musically also represents the evolution of the genre from the boom bap of “Ghetto” to electro bangers such as “Nunya” and “Gunz n Dice Games”.
The latest review just published is by Steve “Flash” Juon, overall editor of RapReviews.com Read the article in full HERE
First single released from the album was “Gettin It'” featuring fellow New Jersey native Drift with an accompanying video
“Dopeliss” is available to stream and download from all major digital platforms and stores, distributed by Ingrooves / Universal, including APPLE, TIDAL and SPOTIFY
Released today through New Dawn Records, the new album “Dopeliss” by rapper and producer Az Izz of legendary New Jersey group The Outsidaz.
Together with Pace Won, Young Zee, Rah Digga and D.U., the Brick City crew were noted for their work with The Fugees, Wu Tang and a new emerging force from Detroit, D12. More recently pursuing a career in tv, film and sports music production, Az has returned to the hip hop fold with his first major solo album in several years. Largely self produced with additional contributions by Qua Z Mo, DJ 3rdRell and DJ Profluent, the guest featured artists include several of his fellow former group members and further luminaries from the local independent scene including Drift, Rube the Difference and Jaja Kenyatta.
From boom bap to hard driving electronic beats, the production maps the evolution of the east coast sound underpinned lyrically by the traditional art of storytelling, street life, aspirations and struggles. Back in the game with another flag planted for the Garden State, essential listening.
1 Let Me Get That ft Slang Ton, Pace Won & D.U. (produced by Az Izz)
2 Crazy ft D.U. (produced by Az Izz)
3 Gunz n Dice Games (produced by Az Izz)
4 Ghetto (produced by Az Izz)
5 Trouble (produced by 3rdRell)
6 Gettin’ It ft Drift (produced by Az Izz)
7 You Know (produced by Az Izz)
8 Nunya (produced by Qua Z Mo)
9 Interstate ft Nam & D.U. (produced by DJ Profluent)
10 Itz da $$ ft Equip, Rube the Difference & Jaja Kenyatta (produced by Az Izz)
Available to stream and download from all major digital platforms and stores including APPLE, TIDAL & AMAZON Also on Spotify and Soundcloud
New video out today by Brick City’s lyrical marksman Tru Trilla, “Real Rap” featuring fellow 050 Boyz group member Prince Ak is taken from his album “God of Barz” released through New Dawn Records on May 29th.
Filmed in downtown Newark just before the turn of the year, the pair trade verses over a hard edged gritty beat produced by Barcelona’s Sumerio Square. Set on a verbal warpath, the seasoned veterans deliver punchline salvos of hard bars against weak representations and pale imitations in equal measure, dismantling defences with the ease of prize fighters earning stripes for their home State. Some spicy heat for the street, 050 Dat !
Check it out on Youtube
The album available from all streaming platforms and digital stores includes further production by Chicago’s DNA Beatz, the UK’s Chat One and award winning Clinton Place (aka Jamal Nueve NJ/LA) with New Jersey natives Fly Kwa, Confucious and Middy Murdock appearing as the additional guest featured artists.
DJ’s who would like any of the tracks for airplay, or any members of the media and press with enquiries regarding Tru Trilla and the album can send all requests to us at UrbanElite PR. Our contact details are available HERE
Rapper and producer Az Izz, formerly of legendary New Jersey group The Outsidaz, returns with the self produced AA side single “Ghetto” b/w “Crazy” out today, the third from his new album “Dopeliss” releasing through New Dawn Records on July 3rd.
Together with Pacewon, Young Zee, Rah Digga and D.U., the Brick City crew were noted for their work with The Fugees, Wu Tang and a new emerging force from Detroit at the time, D12. More recently pursuing a career in tv, film and sports music production, Az marks his arrival back with a first major solo offering in several years which blends the sounds of hip hop through the ages.
On “Ghetto”, the classic sound of the east coast prevails through guitar hooks and blaring brass on journeys to the gritty underbelly of the city, bars portraying street tales from the hood in the daily battle between survival and aspiration. Meanwhile on “Crazy”, aptly named for these times, heavy kicks and electronica fuel the adrenaline of a chaotic Brick City ride accompanied by fellow group member D.U.
A month after releasing their groundbreaking new album “Panacea” through New Dawn Records, London rapper Phoenix da Icefire and producer Husky Brown chopped it up with the UK’s online Urban Vault.
In the new interview just published the pair discuss how they came to work together, the construction and concepts behind the album and the aspects of which they are particularly proudest.
Phoenix also provides further information about his Sovereign Comics company and the community projects with which they are involved while future plans are also outlined. Read the article in full HERE
Released on May 5th, “Panacea” represents quite an exceptional body of work, both in terms of its fusion of hip hop, bass, dub, r&b, soul and electro weaved together by Husky’s production techniques, and the extremely powerful subject matter addressed by Phoenix, sadly all too relevant given recent developments.
Issues relating to the environment, well being, mental health, knife crime, positive aspirations, disengagement, The Windrush scandal and institutional racism more generally are all tackled with highly skilled lyricism, but refreshingly always with the underlying theme of offering solutions and hope for a positive future.
Look out for an official video for the track “The Humans are Coming” in the not too distant future, but meanwhile you can stream and download the album from Apple / iTunes, Tidal, Amazon or here on Spotify
Information about all of New Dawn Records’ releases is available from their official website www.newdawnrecs.com All media and press enquiries about the releases can be sent to us at UrbanElite PR, our contact details are HERE
Brick City rapper Tru Trilla released his much anticipated new album “God of Barz” through New Dawn Records on Friday May 29th 2020.
Rammed full of gritty rhymes, punchline bars and raucous lyricism, it is reminiscent of hip hop’s halcyon era, aided and abetted by guest featured artists Fly Kwa, Confucious, Middy Murdock and fellow 050 Boyz group member Prince Ak.
The album also benefits from the different production styles provided by Chicago’s DNA Beatz, the UK’s Chat One, Barcelona’s Sumerio Square and award winning Clinton Place (aka Jamal Nueve) originally of New Jersey and now based in Los Angeles. The sum parts contributing to the greater whole, pure energy being the common denominator.
A couple of in depth reviews have just been published by SoFlo Sound and Triple OT which articulate and reflect the overall concept and acknowledge the quality on offer.
Tru Trilla Brings Back East Coast Aggression on ‘God of Barz’
Released today through New Dawn Records, the explosive new album “God of Barz” by Brick City’s lyrical marksman Tru Trilla.
Planting a flag for both the Garden State and the classic east coast sound, the veteran rapper and Lords of the Underground affiliate has concocted an immense piece of work, rammed full of passionate bars, skillful wordplay and intelligent rhymes. Championing the cause of the underdog, the disengaged and the traditional values of hip hop itself while tackling political tensions of racial profiling, corruption and deprivation, knockout lines are delivered with the ferocity of a prize fighter. Newark natives Middy Murdock, Fly Kwa, Confucious and fellow 050 Boyz member Prince Ak are the featured artists, intensifying the energy with their own gritty lyricism.
The production brings extra layers and dynamics courtesy of Chicago’s DNA Beatz, Barcelona’s Sumerio Square, the UK’s Chat One and award winning Clinton Place (aka Jamal Nueve), originally of New Jersey and now resident in Los Angeles. Rugged, raw and hardwired into the psyche of the street, this one’s for the heads.
1 God’s Partical ft Middy Murdock (produced by Clinton Place)
2 Word of God (produced by DNA Beatz)
3 Real Rap ft Prince Ak (produced by Sumerio Square)
4 God’s Mercy (produced by DNA Beatz)
5 Fake Views (produced by Chat One)
6 God’s Sympathy ft Fly Kwa & Confucious (produced by DNA Beatz)
7 In and Out (produced by Chat One)
8 Real Right (produced by Clinton Place)
9 Get It Going ft Prince Ak (produced by Sumerio Square)
10 God of Barz (produced by DNA Beatz)
11 The Rebel (produced by Clinton Place)
Available to stream and download from all major digital platforms and stores including Spotify and Soundcloud