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CD-Hype

A few weeks ago, Emcee M.I. from Constant Deviants sat down with journalist Roberta Lampley, and the subsequent feature published in The Hype Magazine takes an in depth look into how the group operates in the greater context of life as an independent.

The duo released their fourth studio album “Avant Garde” on 12th May through Six2Six Records, a label M.I. co-owns and runs. The interview delves deeper into the group’s earlier days and touches upon their time with major labels Arista and Roc-A-Fella before returning to the independent fold and beginning their own label.

ConstantDeviants

They discuss their marketing strategy with a brand very much rooted in the traditional Golden Era but with a modern day approach, the rise in vinyl sales, the importance of physical product and how they developed an overseas presence particularly in Europe. The theme in the interview is the wealth of experience M.I. has from his two decades in hip hop having seen the industry on both sides of the Major / Indie coin. The knowledge is likely to be useful to all artists and labels starting up today.

They finish by talking about the new album, how it was devised and how it represents a duo with an almost symbiotic understanding of each other that produces, as the journalist writes, a feel from start to finish of “a cypher with your DJ, and the DJ kept changing the beats“.

For fans of Constant Deviants and those with an interest in the mechanics of operating as an independent artist or label in what would be classified as “real hip hop” today, the interview makes for excellent reading.

Check the full feature HERE

ALBUM COVER

The album is now available in digital, CD and limited edition vinyl formats directly from Six2Six Records. You can hear & buy it HERE

Taken from the album is the current new single “End All Be All”

Keep up to date with them on social media via twitter @Cnstnt_Dvnts & @Six2SixShift or over on their Facebook Page

All press & media enquiries about Constant Deviants can be sent to us at UrbanElite PR, our contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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050-StraightFresh

New Jersey hip hop trio 050 Boyz release their new album “Everything 050” on 4th August.

Produced by long time associate Clinton Place, it also features many of the best Garden State Emcees pitching the street side by side with established names such as Treach from Naughty by Nature and DoItAll from Lords of the Underground.

Prince AK, Riq da Kid and Tru Trilla have earned the medals in the local scene throughout the years whether as members of groups or with their solo careers, and were involved with the Garden State Greats movement devised by Treach and Fam of Rottin Razkals back in the day. With initial assistance from DoItAll, the group regenerated the concept of unifying and representing Jersey hip hop while forming in the past couple of years, and the nature of the album is testament to this aim

They sat down recently with US online Straight Fresh to chop it all up. They discussed their years in the game and working with some of the best known names to come from the area, their thoughts on hip hop, influences, Jersey hip hop, their aims with the new album and much more

READ THE FULL INTERVIEW HERE

HOTDAMN

As part of the feature, Straight Fresh then premiered the video for their new single “Hot Damn” Check it out on Vimeo

050 Boyz – Hot Damn (Official Music Video – produced by Clinton Place) from UrbanElite Promotions on Vimeo.

“Everything 050” is packed full of hi octane beats and bars from start to finish. The Garden State is represented to the fullest throughout by the group’s fierce lyricism, skilled wordplay, and impressive contributions from all the featured guest artists

Look out for extensive international media coverage throughout the summer with further single and video releases in the months ahead.

Keep up to date with them on social media on twitter @050_Boyz @RiqDaKid_050 @PrinceAK_050 @EgoFree2_050 @ClintonPlace9 or over on their Facebook Page

All international press and media with enquiries about 050 Boyz and their new album, or DJ’s looking for full quality mp3’s of “Hot Damn” can send their requests to us at UrbanElite PR, our contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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SoulOnFire-NikSquared

London’s Broken Soul Boy is the latest to run the rule over the new album “Soul on Fire” by Los Angeles based emcee ethemadassassin (originally out of Greensboro NC)

Hard on the heels of a weekend when Choice FM London’s legenadry DJ 279 was going in hard with E’s singles Tiger Blade and Can’t Get Enough, the new review picks up the baton of support for this artist who started out in North Carolina’s rap battle scene in the 90’s, released two previous solo albums, moved to LA to form Veteran Assassins, and is now enjoying trans – Atlantic support for his 3rd solo LP.

The review acknowledges that “he continues to fly the flag for native Hip Hop with that old skool, organic soundscape.” and that on the album itself “A collection that is firmly rooted in a classic Hip Hop sound, that does honour its heritage with some slick beats and engaging lyricism”

Summarized “Fans of the vintage Hip Hop sounds that are being maintained in today’s generation thanks to the likes of Talib Kweli or Torae, should definitely investigate this album as this is well placed in your collection. But on top of that, a few punchy singles are lurking away on this album, which should be checked out in its own right, especially the ‘80s & 90s’ jam.” you can read the whole review HERE

Look out for a new single being released shortly together with new features & reviews. Meanwhile, check out the single Tiger Blade and video Can’t Get Enough

Keep up to date with E on twitter @ethemadassassin and the publication via @BrokenSoulBoy and @NikSquared

Any media, press or radio/club dj inquiries about this release should be sent to UrbanElite PR HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr