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New Jersey rapper Tru Trilla releases his phenomenal new album “XVI : Return of the Gods” on May 31st 2024 through New Dawn Records.

Several years in the making, the follow up to the classic 2020 banger ‘God of Barz’ sees the Brick City veteran gather together a stellar line up of guest featured artists and producers for a diverse and powerful soundtrack of fierce bars, killer beats and turntablism.

Bolstered by heavy artillery from all around the USA, Canada, Japan, Spain and the UK, the long time affiliate of Naughty by Nature and Lords of the Underground has crafted a masterpiece, with the first single “Sun Rays” released today setting the agenda.

Producer LG Roc stokes the fires for Tru, Reks and Lakim Shabazz to tear it up in an energetic exchange of formidable rhymes and wordplay while channelling the knowledge of the ancients. This is the real deal.

Available to stream and download from all major digital platforms including Apple Music / iTunes, Tidal, Amazon and below on Bandcamp and Spotify.

Official visuals are also playing on the label’s Youtube channel

For information about all of New Dawn Records’ releases, visit their official website www.newdawnrecs.com

All international press, media and radio station DJ requests and inquiries about the album, including artist interview availability, can be sent to ourselves, the label’s in house promotional division. Our contact details are HERE

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Another new remix from New Dawn Records, this time by label affiliate Shahin of the single ‘Lame Duck’ originally released in the summer of 2021 and taken from producer Ramson Badbonez’ album “Lead by Example”.

Classic funky drum and & bass loops underpin rugged and raw rhymes from New Jersey  trio Tru Trilla, Fly Kwa and Prince Ak.  Trading fierce bars and punchlines, an onslaught of potent hooks and jabs from the Brick City verbal marksmen are delivered to their targets in a series of lyrical body blows that leave contenders on the canvas.

Pull up ringside for the main event on all digital platforms including APPLE, AMAZON, TIDAL

BANDCAMP

SPOTIFY

Official visuals on the label’s Youtube channel

All information about New Dawn Records & their releases is available at their official website www.newdawnrecs.com

All written media & DJ enquiries about New Dawn Records’ releases can be sent to ourselves UrbanElite PR, the label’s in house promotional division. Our contact information is here

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New Dawn Records have rounded off another busy year by releasing a new mix, a mash up of some of their best known single releases from 2002 to 2022.

“New Dawn Records – The Singles [Mixdown 22], includes some of the classics from back in the day by the Belles in Monica crew with remixes by Krash Slaughta and G-Sharp, select gems from last year’s albums “God of Barz” by New Jersey’s Tru Trilla and the award nominated “Panacea” by London duo Phoenix da Icefire, and of course the straight bangers from this year’s “Lead by Example”, the debut production from London’s Ramson Badbonez featuring hip hop heavyweights from both sides of the Atlantic.

An official video of the mix has just been released on the label’s Youtube channel

An audio only stream is also available on Soundcloud

The full versions of the singles are available from the label’s official BANDCAMP PAGE and can of course be streamed on multiple digital platforms including Spotify, Apple Music, Tidal and Amazon.

Specific store links for each artist can be found at the label’s Official Website

TRACKS USED

1 Belles in Monica – “Meltdown” [Krash Slaughta Remix]
2 Tru Trilla – “God’s Mercy” [produced by DNA Beatz]
3 Ramson Badbonez – “Black Hole Cypher”
ft Kashmere, Truemendous, MysDiggi, Micall Parknsun, Joker Starr, Gee Bag, Confucius, Jehst & Phoenix da Icefire
4 Phoenix da Icefire & Husky Brown – “Dark Rainbow Light”
5 Tru Trilla – “Word of God” [produced by DNA Beatz]
6 Ramson Badbonez – “Lead by Example”
ft Recognize Ali, Skyzoo & Juxx Diamondz [cuts by DJ Jazz T]
7 Belles in Monica – “Y’All Under Surveillance” [G-Sharp Remix. Cuts by DJ Devestator]
8 Tru Trilla – “God’s Sympathy” [produced by DNA Beatz]
ft Fly Kwa & Confucious
9 Phoenix da Icefire & Husky Brown – “Cosmic Soul”
10 Ramson Badbonez – “Rap to the Future”
ft Dizzy Dustin, Mr Hooper & Moka Only [Cuts by Kompoze]
11 Ramson Badbonez – “Stay True”
ft Reks, Ruste Juxx & Blacastan
12 Ramson Badbonez – “Lame Duck”
ft Tru Trilla, Fly Kwa & Prince Ak

New Dawn Records on social media

Twitter @newdawnrecs IG @realnewdawnrecs FB @OfficialNewDawnRecords

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Originally broadcast live on July 15th, Brick City rapper Tru Trilla sat down with host Sim of Washington DC’s popular Youtube Channel “The Front Stoop”.

In line with the channel’s focus on addressing broader current issues affecting society and hip hop directly, the pair first discussed the impact of the COVID-19 pandemic both in a personal and professional context, and the veracity of information being provided to the public at large.

While playing tracks from the album, the subject of conscious lyricism and the role it plays within the wider forms of contemporary hip hop was considered and compared before the interview moved onto Tru’s history in the New Jersey scene.

He explains the origins of his group 050 Boyz of which he is a member with Prince Ak and Riq, the source of its name, and how this led to building with Shade 45’s DJ Eclipse and DJ Premier before touching upon his early affiliations with Naughty by Nature and Lords of the Underground.

Of course at the heart of the interview is his new album “God of Barz” where he breaks down the concepts, subject matters and construction, and speaks on his history and future working with the album’s producers from the States, UK and Europe.

Watch the interview in full on Youtube

With production by Chicago’s DNA Beatz, the UK’s Chat One, Barcelona’s Sumerio Square and Clinton Place (aka Jamal Nueve NJ/LA), the album also features Prince Ak, Confucious, Fly Kwa and Middy Murdock.

Available to stream and download on every major digital platform and store including APPLE, TIDAL and Spotify.

Connect with Tru Trilla on Twitter @Egofree2_050 and Instagram @Trilla050

For information about all of New Dawn Records’ releases, head to their official website www.newdawnrecs.com

All press, media and radio station DJ enquiries regarding New Dawn Records’ releases can be submitted to us at UrbanElite PR, our contact information is HERE

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Rapper and producer Az Izz released his new album “Dopeliss” through New Dawn Records earlier his month, marking a return to the hip hop fold after several years having spent time working on tv, film and sports productions.

Formerly of the legendary New Jersey group The Outsidaz, an extensive click which included Pace Won, Rah Digga, D.U. and Young Zee among their numbers, they were also noted at the time for a number of collaborative projects involving Wu Tang, The Fugees and a new emerging force from Detroit by the name of D12.

Known for a quirky and humorous approach to his rhyme schemes, the album musically also represents the evolution of the genre from the boom bap of “Ghetto” to electro bangers such as “Nunya” and “Gunz n Dice Games”.

The latest review just published is by Steve “Flash” Juon, overall editor of RapReviews.com Read the article in full HERE

First single released from the album was “Gettin It'” featuring fellow New Jersey native Drift with an accompanying video

“Dopeliss” is available to stream and download from all major digital platforms and stores, distributed by Ingrooves / Universal, including APPLE, TIDAL and SPOTIFY

Keep up to date with Az Izz on Twitter @TheRealAzizz and on Instagram @RealAzizz

For all information about the record label New Dawn Records, visit their official website www.newdawnrecs.com

All media, press and radio station DJ enquiries about any of New Dawn Records’ releases can be sent to us at UrbanElite PR. Contact details HERE

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Brick City rapper and producer Az Izz, formerly of the legendary New Jersey group The Outsidaz who at one time counted Pace Won, Young Zee, D.U. and Rah Digga among their numbers, released his solo album “Dopeliss” through New Dawn Records on July 3rd 2020.

Having spent several years in tv, film and sports productions together with artist development ventures, the album is his first major release in some time marking the return to the hip hop fold.

Largely self produced with additional contributions by Qua Z Mo, DJ Profluent and DJ 3rd Rell, a number of his fellow former group members appear as guest featured artists with a further contingent of Newark natives in the form of Drift, Nam, Jaja Kenyatta and Rube the Difference.

Online publication So Flo Sound have just published an in depth review of the album which reflects the key essence of the themes and sounds reflected throughout the ten tracks. Read the article in full HERE

From the album is the official video “Gettin’ It” featuring Drift

“Dopeliss” is available to stream and download from all major digital platforms and stores worldwide including APPLE, TIDAL, AMAZON and Spotify

With some new upcoming independent projects in the pipeline this year, keep up to date with Az on social media via twitter @TheRealAzizz and Instagram @RealAzizz

For more information on this and all of New Dawn records’ releases, visit their official website www.newdawnrecs.com

For all future media, press and DJ enquiries regarding New Dawn Records’ releases, contact us here at UrbanElite PR. Our details are provided at the Contact Page

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Released today through New Dawn Records, the new album “Dopeliss” by rapper and producer Az Izz of legendary New Jersey group The Outsidaz.

Together with Pace Won, Young Zee, Rah Digga and D.U., the Brick City crew were noted for their work with The Fugees, Wu Tang and a new emerging force from Detroit, D12.  More recently pursuing a career in tv, film and sports music production, Az has returned to the hip hop fold with his first major solo album in several years.  Largely self produced with additional contributions by Qua Z Mo, DJ 3rdRell and DJ Profluent, the guest featured artists include several of his fellow former group members and further luminaries from the local independent scene including Drift, Rube the Difference and Jaja Kenyatta.

From boom bap to hard driving electronic beats, the production maps the evolution of the east coast sound underpinned lyrically by the traditional art of storytelling, street life, aspirations and struggles.  Back in the game with another flag planted for the Garden State, essential listening.

TRACKLIST

1 Let Me Get That ft Slang Ton, Pace Won & D.U. (produced by Az Izz)

2 Crazy ft D.U. (produced by Az Izz)

3 Gunz n Dice Games (produced by Az Izz)

4 Ghetto (produced by Az Izz)

5 Trouble (produced by 3rdRell)

6 Gettin’ It ft Drift (produced by Az Izz)

7 You Know (produced by Az Izz)

8 Nunya (produced by Qua Z Mo)

9 Interstate ft Nam & D.U. (produced by DJ Profluent)

10 Itz da $$ ft Equip, Rube the Difference & Jaja Kenyatta (produced by Az Izz)

Available to stream and download from all major digital platforms and stores including APPLE, TIDAL & AMAZON Also on Spotify and Soundcloud

Connect with Az Izz on twitter @TheRealAzizz and Instagram @RealAzIzz

For all information about New Dawn Records and their releases, visit the official website www.newdawnrecs.com

All media, press and radio DJ enquiries about any of New Dawn Records’ releases can be sent to us at UrbanElite PR. Our contact information is HERE

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New video out today by Brick City’s lyrical marksman Tru Trilla, “Real Rap” featuring fellow 050 Boyz group member Prince Ak is taken from his album “God of Barz” released through New Dawn Records on May 29th.

Filmed in downtown Newark just before the turn of the year, the pair trade verses over a hard edged gritty beat produced by Barcelona’s Sumerio Square.  Set on a verbal warpath, the seasoned veterans deliver punchline salvos of hard bars against weak representations and pale imitations in equal measure, dismantling defences with the ease of prize fighters earning stripes for their home State.  Some spicy heat for the street, 050 Dat ! 

Check it out on Youtube

The album available from all streaming platforms and digital stores includes further production by Chicago’s DNA Beatz, the UK’s Chat One and award winning Clinton Place (aka Jamal Nueve NJ/LA) with New Jersey natives Fly Kwa, Confucious and Middy Murdock appearing as the additional guest featured artists.    

 

Connect with Tru Trilla on Twitter @Egofree2_050 and Instagram @Trilla050

All information about New Dawn Records’ releases and roster is available at their official website www.newdawnrecs.com They are also on Instagram @RealNewDawnRecs and Twitter @NewDawnRecs

DJ’s who would like any of the tracks for airplay, or any members of the media and press with enquiries regarding Tru Trilla and the album can send all requests to us at UrbanElite PR. Our contact details are available HERE

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Rapper and producer Az Izz, formerly of legendary New Jersey group The Outsidaz, returns with the self produced AA side single “Ghetto” b/w “Crazy” out today, the third from his new album “Dopeliss” releasing through New Dawn Records on July 3rd.

Together with Pacewon, Young Zee, Rah Digga and D.U., the Brick City crew were noted for their work with The Fugees, Wu Tang and a new emerging force from Detroit at the time, D12.  More recently pursuing a career in tv, film and sports music production, Az marks his arrival back with a first major solo offering in several years which blends the sounds of hip hop through the ages.       

On “Ghetto”, the classic sound of the east coast prevails through guitar hooks and blaring brass on journeys to the gritty underbelly of the city, bars portraying street tales from the hood in the daily battle between survival and aspiration. Meanwhile on “Crazy”, aptly named for these times, heavy kicks and electronica fuel the adrenaline of a chaotic Brick City ride accompanied by fellow group member D.U. 

Available to stream and download on APPLE / iTUNES, AMAZON & TIDAL Also streaming on Spotify and Soundcloud

Connect with Az Izz on Instagram @RealAzIzz and Twitter @TheRealAzIzz All information about New Dawn Records and their releases available at the official website www.newdawnrecs.com

All media, press and radio station DJ enquiries regarding Az Izz and New Dawn Records can be sent to us at UrbanElite PR, our contact information is available HERE

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Brick City rapper Tru Trilla released his much anticipated new album “God of Barz” through New Dawn Records on Friday May 29th 2020.

Rammed full of gritty rhymes, punchline bars and raucous lyricism, it is reminiscent of hip hop’s halcyon era, aided and abetted by guest featured artists Fly Kwa, Confucious, Middy Murdock and fellow 050 Boyz group member Prince Ak.

The album also benefits from the different production styles provided by Chicago’s DNA Beatz, the UK’s Chat One, Barcelona’s Sumerio Square and award winning Clinton Place (aka Jamal Nueve) originally of New Jersey and now based in Los Angeles. The sum parts contributing to the greater whole, pure energy being the common denominator.

A couple of in depth reviews have just been published by SoFlo Sound and Triple OT which articulate and reflect the overall concept and acknowledge the quality on offer.

Tru Trilla Brings Back East Coast Aggression on ‘God of Barz’

Read the review by SoFlo Sound in full HERE

Tru Trilla is Built To Last – God of Barz Review

Read the review by Triple OT in full HERE

Available on all digital platforms and stores including Apple / iTunes, Tidal, Amazon, Deezer and Napster, you can judge for yourself on Spotify and Soundcloud

The official video of the album track “Real Rap” ft Prince Ak produced by Sumerio Square will be released shortly. Meantime, connect with Tru on Twitter @Egofree2_050 and Instagram @Trilla050

All media and press enquiries regarding all of New Dawn Records’ releases can be addressed to us at UrbanElite PR, the label’s in house promotional division. Our contact details are HERE

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