To mark the fifth anniversary since re-launching in 2019, New Dawn Records have today released the new single “No Joking Around” by New Jersey rapper Tru Trilla.

Following last month’s ‘Sun Rays’ featuring Reks and Lakim Shabazz, this is the second to be taken from the forthcoming album “XVI : Return of the Gods” out in May.

On the new cut, the Brick City veteran has recruited another Garden State native in the form of Jamal Nueve, originally affiliated with the legendary Flavor Unit crew as DJ Jamal #9. Now resident in California, the multi credited producer has delivered a funk fuelled banger laced with ferocious bars from lyrical marksmen in the heavyweight division.

The gloves are off as Boston’s Flash and V Knuckles of N.B.S. join Tru and Recognize Ali on the rampage, exchanging trademark punchlines as combinations thrown in a barrage of body blows to would be contenders. Rugged and uncompromising, high frequency lyrics with no prisoners taken, the result is undisputed.

Available to stream and download from Apple Music, Amazon, Tidal Music and below on Bandcamp & Spotify

Official visuals have also been published on New Dawn Records’ Youtube channel

Unsurprisingly, both “Sun Rays” and “No Joking Around” have enjoyed extensive airplay from radio stations around the world, however any DJ’s who have not been so far serviced with these tracks and would like them for your shows, simply contact us HERE with your details and we will provide them for you.

For all information regarding New Dawn Records’ releases, visit their official website HERE

TEAM UEP

New Jersey rapper Tru Trilla releases his phenomenal new album “XVI : Return of the Gods” on May 31st 2024 through New Dawn Records.

Several years in the making, the follow up to the classic 2020 banger ‘God of Barz’ sees the Brick City veteran gather together a stellar line up of guest featured artists and producers for a diverse and powerful soundtrack of fierce bars, killer beats and turntablism.

Bolstered by heavy artillery from all around the USA, Canada, Japan, Spain and the UK, the long time affiliate of Naughty by Nature and Lords of the Underground has crafted a masterpiece, with the first single “Sun Rays” released today setting the agenda.

Producer LG Roc stokes the fires for Tru, Reks and Lakim Shabazz to tear it up in an energetic exchange of formidable rhymes and wordplay while channelling the knowledge of the ancients. This is the real deal.

Available to stream and download from all major digital platforms including Apple Music / iTunes, Tidal, Amazon and below on Bandcamp and Spotify.

Official visuals are also playing on the label’s Youtube channel

For information about all of New Dawn Records’ releases, visit their official website www.newdawnrecs.com

All international press, media and radio station DJ requests and inquiries about the album, including artist interview availability, can be sent to ourselves, the label’s in house promotional division. Our contact details are HERE

UEP

Released today through New Dawn Records, the new album “Cautionary Tales” by award winning Ithacan rapper Anthony Kannon and veteran New York State producer Frost Gamble, now resident in Canada.

Authentically powerful, the young lyricist draws on his own real life battles and challenging circumstances to convey a wide range of subject matter represented throughout the aptly titled release.  Having survived the trauma of being shot by armed intruders to the family home, it is a remarkable journey encapsulated in a series of biographical depictions, all with an underlying theme of survival, escape, progression and transformation. 

This is Storyville of a life less ordinary handled with impressive maturity through a narrative packed full of dope rhymes and skillful wordplay set to the highest caliber soundtrack provided by Frost, himself a Juno Awards nominee for his production on Fresh IE’s “Ill Street Blues” in 2020.

The pair have two upcoming album launch events, the first at The Osborne Taphouse, Winnipeg on Thursday October 26th, then on Saturday November 18th at Deep Dive, Ithaca. 

TRACKLIST

  • Pitfalls
  • Lazy Eye
  • Make It Rain
  • Take It Easy ft Shea & Justo the MC (co-produced by Serge Paul)
  • Long Ride
  • Never Was Cool
  • Miss Daisy
  • Conye
  • Second Floor
  • Echo Echo ft Tone Chop
  • Thousand People

Available on all digital platforms including APPLE/iTUNES, AMAZON, TIDAL and below on BANDCAMP & SPOTIFY

FULL VIDEO PLAYLIST OF EVERY ALBUM TRACK IS ALSO PLAYING ON THE LABEL’S YOUTUBE CHANNEL

For more information about all of New Dawn Records’ releases and roster, visit their OFFICIAL WEBSITE

All press, media and radio DJ inquiries regarding any of New Dawn Records’ releases and artists can be sent to ourselves, the label’s in house promotional division. Visit our CONTACT page.

UEP

Released today, “Sunday” marks the final chapter of the forthcoming album ‘Urban Testimony’ by Justo the MC and Brelstaff, out on November 3rd through New Dawn Records.

Track by track the Brooklyn rapper narrates his ill fated time attending Clark Atlanta University, documenting the journey which led to a turning point in life.  A fascinating insight of a mind conflicted with regrets, but here also in the latest offering to one filled with hope for the future and lessons learned.

Brelstaff’s soulful cool groove production mirrors the upbeat renewed sense of optimism contained within the trademark slick rhymes.  Scarred but undaunted and emboldened by second chances, the art of storytelling lives on.

Justo will be performing tracks from the album at Deep Dive in Ithaca on Saturday November 18th as a special guest of Anthony Kannon and Frost Gamble at their “Cautionary Tales” album launch event.

Available to stream & download from all major digital platforms including Apple / iTunes, Amazon, Tidal and below on Bandcamp & Spotify

Official video playing on the label’s Youtube channel

All press, media and radio station DJ inquiries about any of New Dawn Records’ releases can be sent to us, the label’s in house promotional division. Contact us HERE

For further details about the label, their roster and releases, visit the official NEW DAWN RECORDS WEBSITE

UEP

The story continues.  Released today and following on from previous single “High”, AA side ‘Falling’ b/w ‘Satan’s Grip’ is the latest chapter from the album “Urban Testimony” by Justo the MC and UK Producer Brelstaff out through New Dawn Records on November 3rd 2023.

The entire theme documents the Brooklyn rapper’s curtailed and traumatic time studying at Clark Atlanta University.  Carrying the weight of expectations from a household of faith, details unfold of a conflicted mind on a potential escape route to academia straying rapidly on a path to hedonism in a brutally honest account of events and consequences.

A chilled soundtrack is the backdrop for the post-traumatic “Falling”, a remorseful narrative reflecting on the mental and physical impacts incurred, while the gritty menacing strains of “Satan’s Grip” fuel a metaphorical conversation on the risks of dancing with the devil.  Intense, compelling and a certified page turner….  

AVAILABLE ON APPLE / iTUNES, AMAZON & TIDAL. ALSO BELOW ON BANDCAMP & SPOTIFY

There are also official visuals just published on Youtube

All international press, media and DJ enquiries regarding any of New Dawn Records’ releases, including requests to interview artists, have product sent for review, or full quality mp3s sent for radio & set play can be directed to ourselves, the label’s in house promotional division. Our contact details are HERE

All information about the label and their roster can be found at the official website www.newdawnrecs.com

UrbanElite PR

www.urbanelitepr.com

New Dawn Records & UrbanElite Productions affiliate Qadir has returned to channel his inner Morpheus in tribute to the traditional elements of hip hop culture in his new production “Welcome to the Real”, just released as a video on Youtube.

It was also put together in part to help launch the label’s new video playlist, “Welcome to the Realness” which consists of singles they’ve released by artists from the US & UK, reppin’ the best of beatmaking, turntablism and rhyme skillz.

The tracklist is also reproduced like for like in audio format on Spotify

You can find out more information about New Dawn Records at their website www.newdawnrecs.com, you can visit their Youtube channel @NewDawnRecords and see all of their Spotify playlists HERE

TEAM UEP

Recipient of the title “Best Rapper” at the Ithaca Music Awards in 2019, Anthony Kannon has enjoyed a rapid rise in recognition as one of the most highly rated talents to emerge from NY State in recent years. 

His new album “Cautionary Tales” releases on October 20th a collaborative project with veteran producer Frost Gamble, originally from nearby Binghamton and now resident in Canada.

Local media outlets were quick to pick up on the story of his signing with New Dawn Records for the release including a feature in The Ithaca Voice newspaper, a report aired live on tv news station WENY and an interview broadcast on local commercial radio station Z95.5 FM.

The first single from the album “Pitfalls” released today and addresses his own personal growth.  An evolution from the hustles of his younger days to more progressive paths while struggling to escape past legacies, the funk fuelled beat lending itself to the air of optimism for the future.   As with the entire album, this is the classic art of real life storytelling set to the perfect soundtrack.

Available now on APPLE, TIDAL, AMAZON and below on Bandcamp & Spotify

OFFICIAL VIDEO ON YOUTUBE

More information about the single and album is available at the label’s official website NEW DAWN RECORDS

All media and DJ enquiries about New Dawn Records’ releases can be sent to ourselves, the label’s in house promotional division. Our contact information is HERE

Connect with the artists on Social Media

Anthony Kannon on Twitter @AnthonyKannonn & Instagram @AnthonyKannon

Frost Gamble on Twitter @FrostGamble & Instagram @Frost.Gamble

UEP

www.urbanelitepr.com

T @urbanelitepr IG @urbanelitepr

Word’s spreading in update New York. On the back of his recent feature in The Ithaca Voice, local tv station WENY sat down with rapper Anthony Kannon to discuss his musical background, his reinvigorated focus on hip hop having been the victim of a shooting during a family home break in, working with producer Frost Gamble on the new album “Cautionary Tales” and signing with label New Dawn Records for the release.

YOU CAN WATCH THE INTERVIEW IN FULL HERE

Out on October 20th, there is a video trailer of the new album available on Youtube with the first single “Pitfalls” releasing on June 6th.

Further information about the release is available at the label’s official website www.newdawnrecs.com

All international media, press & radio enquiries about the album and affiliated singles can be sent to ourselves, the label’s in house promotional division. Our contact information is HERE and the full album press release can be read HERE

Engage with the artists directly on their social media platforms

TWITTER @anthonykannon & @frostgamble

INSTAGRAM @anthonykannon & @frost.gamble

UEP

T @urbanelitepr IG @urbanelitepr

www.urbanelitepr.com

Independent hip hop label New Dawn Records have recently updated their official YOUTUBE CHANNEL with a new video playlist reflecting many of the singles they have released over the past three years.

These include those taken from the albums by London duo Phoenix da Icefire & Husky Brown, New Jersey’s Tru Trilla and UK producer Ramson Badbonez which features heavyweight artists from both sides of the Atlantic including Reks, Skyzoo, Jehst, Micall Parknsun, Ruste Juxx, Recognize Ali, Truemendous, MysDiggi, Genesis Elijah, Sleep Sinatra, Johaz of Dag Savage, King Kashmere, Juxx Diamondz and the late, great Blacastan and Primo Brown of Cor Veleno (RIP).

There are also this summer’s remixes of “Bismillah” and “Lame Duck” by Qadir and Shahin respectively, further remixes by Frost Gamble and Tone Spliff as well as Belles in Monica’s classic 12″s “Y’All Under Surveillance [G-Sharp Remix]”, “Meltdown” and “What D’Ya Need [Krash Slaughta Remix]” which celebrated their 20th anniversary this year

Hard rhymes, dope beats and sick turtablist skillz from back then to now, check out all 18 bangers below

Keep up to date with all the label’s news via their official website www.newdawnrecs.com, or on their social media :

Instagram @realnewdawnrecs

Twitter @newdawnrecs

FB @OfficialNewDawnRecords

UrbanElite PR

www.urbanelitepr.com

Another new remix from New Dawn Records, this time by label affiliate Shahin of the single ‘Lame Duck’ originally released in the summer of 2021 and taken from producer Ramson Badbonez’ album “Lead by Example”.

Classic funky drum and & bass loops underpin rugged and raw rhymes from New Jersey  trio Tru Trilla, Fly Kwa and Prince Ak.  Trading fierce bars and punchlines, an onslaught of potent hooks and jabs from the Brick City verbal marksmen are delivered to their targets in a series of lyrical body blows that leave contenders on the canvas.

Pull up ringside for the main event on all digital platforms including APPLE, AMAZON, TIDAL

BANDCAMP

SPOTIFY

Official visuals on the label’s Youtube channel

All information about New Dawn Records & their releases is available at their official website www.newdawnrecs.com

All written media & DJ enquiries about New Dawn Records’ releases can be sent to ourselves UrbanElite PR, the label’s in house promotional division. Our contact information is here

UEP

www.urbanelitepr.com