TEAM UEP

October 24th 2025

Hip Hop label New Dawn Records have today announced that they will be releasing the new album “Beautiful Foundations” by New York State rapper and producer duo Tone Chop & Frost Gamble on May 15th 2026.

We first worked with the pair back in 2016 when they released their “Veteran EP”, then again the following year for their album “Respect is Earned Not Given”.

They enjoyed extensive media coverage worldwide for these releases, culminating in an appearance on DJ Eclipse’s Rap Is Outta Control Show on Sirius XM

This kick started a phase which has seen them become one of the most prolifc partnerships in recent years, with a quite outstanding back catalogue of singles and EP in their armoury.

The new album is a celebration of their friendship and working together for over three decades, and coincidentally will be released during the label’s own 30th anniversary year. It features many new upcoming artists from their hometown Binghamton together with those they’ve built with over the years.

Included are DJ Eclipse, Pf Cuttin, DJ J Smooth, Decon Blu, Pa Pa Fresh, The Bad Seed, Fresh I.E and The Bad Seed

The pair have also just completed filming a new documentary about their time together, from the earliest days of recording in their basement during the 90’s right up to the present day. We’ve had the fortune to have an advanced viewing and it’s a fascinating insight not only about their own story, but the development of hip hop itself over the years. Look out for that premiering just after the album releases next year.

For an early taste showcasing the quality of rhymes, beats and turntablism on display throughout the album, the label has just published an official video trailer on their Youtube channel.

Several singles will precede the album’s release, beginning with a special single edition of the title track on December 9th. All will be available to download and stream on digital platforms including Apple, Bandcamp, Spotify, Tidal and Amazon, while official visuals will continue to be published on the label’s Youtube channel.

We are the label’s in house promotional division, so all press, media and radio DJ inquiries about the release can be sent to us, our details available at our CONTACT PAGE. The full official album press release can be read HERE

You can also connect with Tone Chop and Forst Gamble on Social Media. They have a joint FACEBOOK PAGE with individual accounts on X/Twitter @tonechop @frostgamble and on Instagram @tonechop @frost.gamble

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Back at it again, Brick City’s Tru Trilla returns today with the AA side single “Respectfully”, lifted from last year’s album ‘XVI : Return of the Gods’ released through New Dawn Records.

Laced throughout with the kind of bullish bars and beats which earned it a front page spotlight on Bandcamp, the New Jersey veteran assembled a heavyweight line up of guest featured artists and producers to deliver a classic soundtrack fuelled by the highest calibre lyrical firepower.

Produced by Frost Gamble, the latest cut is a further testament to the levels.  Tru drops knowledge with Brooklyn’s Justo the MC and Floridian NapsNdreds in another showcase of dexterous rhymes and slick flows by verbal marksmen at the height of their game.  The narrative is reinforced by the “Qataban Remix” courtesy of label affiliate Shahin, flipping the script with an intense fusion of strings, breaks and sub Saharan flavas that hits differently. 

Available to stream on and download on multiple digital platforms including APPLE MUSIC / iTUNES, AMAZON, TIDAL MUSIC and below on BANDCAMP & SPOTIFY

There is also a brand new official video for the “Qataban Remix” just premiered on the label’s Youtube channel

Original version of “Respectfully” on Youtube

Album “XVI : RETURN OF THE GODS” which includes guest featured artists Reks, Lakim Shabazz, Skyzoo, Guilty Simpson, Recognize Ali, Juxx Diamondz, Ruste Juxx, N.B.S, Julius Luciano of Shoe Gang, Fly Kwa, and Prince Ak & Trilly Trills of Jersey Gore on Bandcamp & Spotify

For further information about all of New Dawn Records’ releases, visit their official website www.newdawnrecs.com

For all media, radio & press enquiries about the NDR’s releases and roster, contact ourselves, their official in house promotional division. Our contact details are HERE

UEP

Now on Youtube, footage of New Jersey rappers Tru Trilla & Prince Ak spittin’ gems off the top as guests of DJ Eclipse & DJ Riz on the Rap Is Outta Control Show broadcast on Sirius XM.

Tru was in promoting his new album “XVI : Return of the Gods” released through New Dawn Records which also features his Brick City brutha from anotha’ Ak on several tracks along with others including Reks, Skyzoo, Ruste Juxx, Guilty Simpson, Recognize Ali, N.B.S., Julius of Shoe Gang, NapsNdreds, Justo the MC, Juxx Diamondz, Lakim Shabazz and many more.

A full video playlist album is on the label’s Youtube channel

It’s also available on Bandcamp & Spotify

For all information about the label’s releases, visit the NEW DAWN RECORDS OFFICIAL WEBSITE

For all media, press & radio DJ enquiries about New Dawn Records’ releases & roster, contact ourselves, their in-house promotional division, HERE

UEP

New Jersey rapper Tru Trilla dropped his banging new album “XVI : Return of the Gods” through New Dawn Records on May 31st.

Immediately featured by Bandcamp on their front page ‘New and Notable’ spotlight section, the release is fuelled by a diverse and potent soundtrack laced with the full artillery.  Bolstered by a stellar line up of producers and guest featured artists from around the States and beyond, the result is a series of cuts delivering the best of traditions through twelve gauge bars, beats and turntablism.

From it is the new single “Drop Jewels”.  Produced by prolific beatmaker and turntablist DJ Tone Spliff, the joint released today features fellow Newark native and Jersey Gore group member Prince Ak alongside Brownsville’s lyrical warrior Juxx Diamondz.  In addition, the new “I-71” remix is provided courtesy of NDR affiliate Qadir who channels his inner Schifrin for a different take with a filmic twist.

Available to stream and download on a wide array of digital platforms including APPLE MUSIC, AMAZON MUSIC, TIDAL MUSIC and below on BANDCAMP and SPOTIFY

New visuals for both versions have also just been published on Youtube

For more information about this and all of New Dawn Records’ releases, visit their official website www.newdawnrecs.com

All inquiries from media, press and DJ’s regarding the album “XVI : Return of the Gods” should be addressed to ourselves, the label’s in house promotions and production division. Our contact details are HERE

UEP

Released today through New Dawn Records, the new album “XVI : Return of the Gods” by New Jersey rapper Tru Trilla.

A long time affiliate of Naughty by Nature and Lords of the Underground, the Brick City veteran has gathered together a heavyweight line up of guest featured artists and producers from around the United States and beyond for this, the follow up to his critically acclaimed “God of Barz” released almost exactly four years ago to the day in 2020.

Robust beats and turntablism provide a diverse and powerful soundtrack for a blockbuster of fierce bars, slick rhymes and gritty lyricism delivered by some of hip hop’s most renowned verbal technicians at the top of their game.  Decorated vets and fresh prize fighters stand shoulder to shoulder to deliver a salvo of dexterous flows and masterful wordplay tackling an array of subject matter with compelling results.  A display of the highest caliber mic skills laced with pearls, served up for the connoisseur through a series of prime cuts by masters of the craft.

Different levels from the best in class, essential listening.

TRACKLIST

1 SUN RAYS ft Reks & Lakim Shabazz [produced by LG Roc]

2 END THE DAY ft Ruste Juxx & Julius Luciano of Shoe Gang [produced by Frost Gamble]

3 ONE ANOTHER [produced & cuts by Tone Spliff]

4 RESPECTFULLY ft Justo the MC & NapsNdreds [produced by Frost Gamble]

5 THE ONLY ONE ft Trilly Trills [produced by Four Limbs]

6 NO JOKING AROUND ft N.B.S. & Recognize Ali [produced by Jamal Nueve]

7 GOOD OLE DAYZ [produced by Tru Trilla]

8 WE UP ft Yah Ra [produced by Ramson Badbonez]

9 WINTER HEART [produced by Tone Spliff]

10 TURN THAT DOWN ft Guilty Simpson & Skyzoo [produced by Frost Gamble]

11 GET IT RIGHT BACK ft Trilly Trills & Prince Ak [produced by LG Roc]

12 EXECUTION ft Fly Kwa [produced by Frost Gamble]

13 STAY DANGEROUS [produced & cuts by Tone Spliff]

14 PRINCIPLES [produced by Sumerio Square]

15 TO THE ROOF ft Prince Ak [produced by DNA Beatz]

16 DROP JEWELS ft Prince Ak & Juxx Diamondz [produced & cuts by Tone Spliff]

Available to stream and download from all major digital platforms and stores including APPLE / iTUNES, AMAZON, TIDAL MUSIC and below on Bandcamp & Spotify

There is also a full video playlist of all the tracks playing on the label’s Youtube channel

More information about this and all of New Dawn Records’ releases are available at the label’s official website www.newdawnrecs.com

Look out for more releases from this album including special remixes and further official videos over the months ahead.

All media inquiries about this, and all of New Dawn Records’ releases can be sent to ourselves, the label’s in house promotional division. Our contact details are available HERE

UEP

Brick City’s Tru Trilla is back at it with another choice cut, the fourth single from his new album “XVI : Return of the Gods” out soon on May 31st through New Dawn Records.

“Turn That Down” is the latest display of mic skills and production levels evident throughout the upcoming release, galvanised by a heavyweight line up of guest featured artists from around the States.

Veteran NY State producer Frost Gamble makes another appearance following last month’s ‘End the Day’ featuring Ruste Juxx and Julius Luciano of Shoe Gang. His stylish soundtrack platforms a showcase of slick and conscious bars delivered in customary fashion by masters of the craft. This time standing shoulder to shoulder with the Newark native are Detroit’s Guilty Simpson and Brooklyn’s Skyzoo, icons of the game sharing their cerebral pearls.

Rhymes like polished dimes from seasoned warriors with the scars and belts on the wall that tell their own stories and built the legacies, real talk….

Available now at APPLE MUSIC, AMAZON, TIDAL and below on BANDCAMP & SPOTIFY

OFFICIAL VIDEO ON THE LABEL’S YOUTUBE CHANNEL

Information about all of New Dawn Records’ releases and artists can be found at their official website www.newdawnrecs.com

All press, radio DJ and media inquiries regarding any of New Dawn Records’ releases and artists can be sent to ourselves, the label’s in house promotional division. Our contact details are HERE

UEP

More heat released today from New Jersey rapper Tru Trilla, “End the Day” is the third single taken from his album ‘XVI : Return of the Gods’ out through New Dawn Records on May 31st.

Like its predecessors ‘Sun Rays’ ft Reks & Lakim Shabazz, and ‘No Joking Around’ ft NB.S. & Recognize Ali, the new joint packs a ferocious punch with another salvo of raw energy for the senses.

Veteran NY State producer Frost Gamble fans the flames coast to coast like butta’ on toast. Unleashed on the beat, Tru trades robust verbal blows with Brooklyn’s Ruste Juxx before Shoe Gang member Julius Luciano gets in on the action. It’s standard family business for the brother of KXNG Crooked, as the west coast warrior duly plants the Long Beach flag through a barrage of bars delivered at breakneck speed.

Straight fire from lyrical assassins at the height of their powers, rhymes dispensed out the chamber with no quarter given, the skills are clinical. Twelve gauge levels, bodied it….

Available on APPLE / iTUNES, TIDAL, AMAZON & below on BANDCAMP and SPOTIFY

Official video is also now playing on the label’s Youtube channel

For information about all of New Dawn Records’ releases, visit their official website HERE

All press, media and radio DJ inquiries about New Dawn Records’ releases can be sent to ourselves, the label’s in house PR division. Our contact details are HERE

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www.urbanelitepr.com

To mark the fifth anniversary since re-launching in 2019, New Dawn Records have today released the new single “No Joking Around” by New Jersey rapper Tru Trilla.

Following last month’s ‘Sun Rays’ featuring Reks and Lakim Shabazz, this is the second to be taken from the forthcoming album “XVI : Return of the Gods” out in May.

On the new cut, the Brick City veteran has recruited another Garden State native in the form of Jamal Nueve, originally affiliated with the legendary Flavor Unit crew as DJ Jamal #9. Now resident in California, the multi credited producer has delivered a funk fuelled banger laced with ferocious bars from lyrical marksmen in the heavyweight division.

The gloves are off as Boston’s Flash and V Knuckles of N.B.S. join Tru and Recognize Ali on the rampage, exchanging trademark punchlines as combinations thrown in a barrage of body blows to would be contenders. Rugged and uncompromising, high frequency lyrics with no prisoners taken, the result is undisputed.

Available to stream and download from Apple Music, Amazon, Tidal Music and below on Bandcamp & Spotify

Official visuals have also been published on New Dawn Records’ Youtube channel

Unsurprisingly, both “Sun Rays” and “No Joking Around” have enjoyed extensive airplay from radio stations around the world, however any DJ’s who have not been so far serviced with these tracks and would like them for your shows, simply contact us HERE with your details and we will provide them for you.

For all information regarding New Dawn Records’ releases, visit their official website HERE

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