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In May 2020, New Dawn Records brought you “Panacea” by London rapper Phoenix da Icefire & producer Husky Brown. Nominated for “Best Independent Album” at the AIM Awards 2020 due to its incredible mix of hip hop, soul, r&b, dub and electronica providing the soundtrack for one of the most creative, relevant and prescient narratives of these turbulent times. Issues relating to the environment, physical and mental health, racism, prejudice, street life, aspirations and interdependence were all addressed with a refreshing underlying theme of hope for the future.

In August 2021 the label released “Lead by Example” by renowned London rapper Ramson Badbonez, his first time behind the boards. One of the most impressive production debuts witnessed for many years is also very rare in nature with such a phenomenal line up of guest featured artists from the UK, US and Canada all standing shoulder to shoulder on the one record delivering a showcase of the highest calibre beats, rhymes and turntablism.

Finally after the long term impact of the Covid 19 restrictions, you have the first chance to see tracks from these fantastic albums performed live on the same night at London’s Brixton Jamm on Friday November 12th 2021 thanks to our friends at Hoochinoo, the event organizer. A night not to be missed for all hip hop connoisseurs.

BUY TICKETS HERE BRIXTON JAMM EVENT LINK FACEBOOK EVENT PAGE

VIDEO TRAILER ON YOUTUBE

DOWNLOAD & STREAM THE ALBUM “PANACEA” ON BANDCAMP & SPOTIFY

DOWNLOAD & STREAM THE ALBUM “LEAD BY EXAMPLE” ON BANDCAMP & SPOTIFY

For all details about the releases, visit New Dawn Records Official Website

PHOENIX DA ICEFIRE ON TWITTER & INSTAGRAM

HUSKY BROWN ON TWITTER & INSTAGRAM

RAMSON BADBONEZ ON TWITTER & INSTAGRAM

HOOCHINOO EVENTS ON TWITTER & INSTAGRAM

All media and DJ enquiries regarding New Dawn Records’ releases can be sent to us, the label’s in house PR division. Our contact details are HERE

UrbanElite PR

www.urbanelitepr.com

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VerbalSwardz-UKHH

Latest review of the new EP “Verbal sWARdz” by north London Emcee & producer Iron Braydz, this time by the long running online devoted to British hip hop UKHH.com

The high regard with which his lyricism has been held in the UK for the past few years is summarized

“Regardless of the flavour, Iron Braydz always serves up rhymes that are of the strictly highest order. With the exception of a select few, including a couple of whom from his own clique, nobody comes close to his pure rhyming prowess at this point in time. One can only assume that the projects over the coming months will explore different terrain but, for now, it is pretty exhilarating to hear this guy back spitting full stop.”

Read the full review written by Jonathan Rimmer HERE

Released on his own Unorthostract label, the 10 track EP featuring Prince Po, Triple Darkness, Sean Price, Kyza, Phat Kat, Skriblah & DJ Shortee Blitz is available now at http://braydz.bandcamp.com

Keep up to date with Iron Braydz on twitter @Braydz and check out his most recent video “Rambo” featuring Kyza & Skriblah released to the internet on 14th April

Look out for further international media coverage on this release shortly. Any further press inquiries regarding Iron Braydz & the Verbal sWARdz EP, or DJ requests for full quality clean edits of the tracks “Millennium ft Prince Po”, “Firey Red ft Sean Price”, “Dredd” & “Rambo ft Kyza & Skriblah” can contact UrbanElite PR HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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RPL-UKHHreview

Having already performed an exclusive freestyle video for leading British online hip hop site UKHH.COM some weeks ago, their contributor Ethan Everton has also now reviewed the album Reality Provoking Liberation which released on 28th October.

The article is yet another endorsement among many publications who have covered the release in the past couple of months, opening “Potentially the rawest truths that you’ll hear on record for the remainder of the year, the philosophies behind the wordplay in Apex Zero’s almost entirely self-produced début album Reality Provoking Liberation is if anything a reflective experience for any listener.”

It is in fact a very in depth appraisal of the album, delving into the finer points of the tracks and is summarized “As stated at the beginning, this is more than an just album to muse too. It’s intention is to bring about a new mentally aware consciousness that’s being prohibited in ways unimaginable.”

Read the whole feature HERE

This latest coverage comes at the beginning of the week which finally leads up to the long awaited album launch party event. It takes place this Saturday, 7th December, from 8pm – 1am upstairs at The Vibe Bar, 91 Brick Lane, Shoreditch, London E1 6QL.

Apex has been busy in recent weeks fine tuning his set which will be performed with a live band. Also performing on the night will be Caxton Press & Triple Darkness member Iron Braydz. Itch FM’s DJ A. Gee will be on the 1’s & 2’s with Peaches the regular Hoochinoo host. Entry is £5.00 on the door with the nearest tube station being Aldgate East, around a 5 minute walk from the venue. It’s advised to bring photographic I.D. for the event in line with most venues’ entrance policy.

It’s sure to be one of the London’s hip hop events of the month, so definitely not one to miss for all hip hop heads in the area

Also look out for the release this week of a brand new track “Transcendental Emcee”, not on the album but especially recorded to mark the event.

Meantime, check out the video of his freestyle which was featured on UKHH.Com earlier in the autumn

Any further media enquiries about the album or the launch event can be addressed to UrbanElite PR HERE

The album can be bought in digital and CD formats direct from http://firstandlast.bandcamp.com and you can also reach Apex on twitter @ApexZero00 or the site @UKHHcom

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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RPL-UKHH

Long running online platform supporting British hip hop & rap artists, UKHH.Com, got together with London’s Apex Zero recently to film a new interview where he speaks on his new album Reality Provoking Liberation (out 28th October) and he also spits some exclusive bars for them.

One half of the city’s First and Last duo, this is his debut solo album and has made a strong impression with the UK’s media recognizing the passion with which he addresses a range of political and social issues in his lyricism, the energetic delivery style and tight production, much of which is supplied by the man himself.

Watch the whole feature on Youtube HERE

The album launch event was originally scheduled to take place at The Vibe Bar in Brick Lane on Saturday 2nd November. This has had to be delayed slightly due to other schedule obligations, but expect an announcement on the new date shortly.

Look out for much more coverage in the weeks ahead. Any media & press inquiries about the album can be sent to UrbanElite PR HERE

Meanwhile, keep up to date with Apex Zero on twitter @ApexZero00 and also connect with D-Facer and the guys over at @UKHHCOM

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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MagnaCarta-UKHH

One of the longest running online platforms for British Hip Hop, UKHH.COM, took time out just before the new year to sit down with London’s Melanin 9 and speak with him on the new album “Magna Carta” which they have also reviewed in the same feature.

In the exclusive video interview, M9 speaks on his album, addressing the political, economic, personal & religious subject matter. He also speaks on how this album took his biggest effort to date in putting together in terms of concept and recording, and how the name Magna Carta relates to the overall theme, to liberate the people from from the shackles, help elevate them from the various pressures under which they live. He also gives appreciation for the public’s support on buying the album, new fans and old, and he finishes by spittin some freestyle barz to camera.

Check the full review & interview HERE

Magna Carta is available to buy digitally on iTunes now, and also available in physical CD format direct by mail order from http://m9ether.bandcamp.com

Any further media enquiries about this release, or any booking enquiries for Melanin 9 can be sent HERE

Follow the guys on twitter @Melanin_9 and @UKHHCom

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr