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SoulOnFire-ClashMag

The new Rapture & Verse hip hop column written by Matt Oliver is live today in the UK’s Clash Magazine

In what’s been a huge summer of record releases & tours, the column is a summary of the month’s hottest news, mixtapes, videos and albums from around the world. This month includes coverage of Nas, Drake, Riff Raff, Eminem, Earl Sweatshirt, Breaking the Illusion, Meek Mill, Dr Zygote, Cappo, G Frsh, Chaotik Stylz, Del the Funky Homosapien, Tony Touch and many more, including news on the new Soul on Fire album by Los Angeles (via North Carolina) emcee EtheMadAssassin.

Releasing on 17th September, the contemporary production combined with powerful lyricism – all still drawing from key elements of the Golden Era in which he started performing – is drawing plaudits for its style & approach

The piece is summarized:

“Carolina native Ethemadassassin spits unequivocally with gruffness reminiscent of a Rasco or Bun B. Definitely not a believer in dead air, ‘Soul On Fire’ is a belly-burning blaze needing no second invitation to be stoked. Two beats to have you picking up dumbbells, and soul samples resting easy so ETMA can sharpen his bluntness – ‘80s and ‘90s’ letting splash misty-eyed twinkles, ‘Crazy’ a cool Cadillac spin – the Veteran Assassin exudes an air that you’re gonna have to earn the right to get past him.”

Read the whole column HERE

This week he launched his new single “80’s & 90’s” produced by the UK’s SciFi Stu with whom he has recorded the future Veteran Assassins LP.

Check the video for Can’t Get Enough

Follow E on twitter @EtheMadAssassin and the magazine @Clash_Music

Any djs requiring clean / radio edit mp3s of these tracks, or any press & media with inquiries about the release, should contact UrbanElite PR HERE

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SoulOnFire-HHK

Los Angeles (by way of Greensboro NC) emcee ethemadassassin releases his new Soul on Fire album on 17th September, the third solo LP from one half of the Veteran Assassins duo.

Coming up through NC’s rap battle scene during the Golden Era, the new single “80’s & 90’s” produced by UK beatsmith Sci Fi Stu speaks on these days. Anyone familiar with the sights and sounds of the time will recognize the fashions name-checked and lifestyle represented throughout.

Described in a recent album review “fired up by a dope reminiscing beat, the dreamy backdrop empowers Ethemadassassin to throwback to times gone by with inspiring effect” , the single is one for the Tru Skool heads through the generations.

The single was premiered today by the UK’s HHK Mag (aka Hip-Hop Kings) where he also gave an exclusive interview and insight into his days starting out as an artist during hip hop’s Golden Era, he speaks on the impact of the internet for artists by comparison to those early years, the current focus on 90’s fashions and culture happening now, opening for Immortal Technique and Wu Tang and of course his new album and working with international producers.

It’s a fascinating read for all those interested in the historical aspect of hip hop from the perspective of an artist who has lived through it and still performing and evolving his style to this day

Read the whole interview HERE

Check out the new single 80’s & 90’s on Soundcloud

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You can follow them on twitter @EtheMadAssassin @SciFiStu and @HHKMag

Any djs not already serviced with the clean / radio edit of this track can request it from UrbanElite PR HERE

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SoulOnFire-NikSquared

London’s Broken Soul Boy is the latest to run the rule over the new album “Soul on Fire” by Los Angeles based emcee ethemadassassin (originally out of Greensboro NC)

Hard on the heels of a weekend when Choice FM London’s legenadry DJ 279 was going in hard with E’s singles Tiger Blade and Can’t Get Enough, the new review picks up the baton of support for this artist who started out in North Carolina’s rap battle scene in the 90’s, released two previous solo albums, moved to LA to form Veteran Assassins, and is now enjoying trans – Atlantic support for his 3rd solo LP.

The review acknowledges that “he continues to fly the flag for native Hip Hop with that old skool, organic soundscape.” and that on the album itself “A collection that is firmly rooted in a classic Hip Hop sound, that does honour its heritage with some slick beats and engaging lyricism”

Summarized “Fans of the vintage Hip Hop sounds that are being maintained in today’s generation thanks to the likes of Talib Kweli or Torae, should definitely investigate this album as this is well placed in your collection. But on top of that, a few punchy singles are lurking away on this album, which should be checked out in its own right, especially the ‘80s & 90s’ jam.” you can read the whole review HERE

Look out for a new single being released shortly together with new features & reviews. Meanwhile, check out the single Tiger Blade and video Can’t Get Enough

Keep up to date with E on twitter @ethemadassassin and the publication via @BrokenSoulBoy and @NikSquared

Any media, press or radio/club dj inquiries about this release should be sent to UrbanElite PR HERE

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SoulOnFire-MVRemixsml

Stateside online magazine MV Remix have just published their latest album reviews.

Included in recent releases by Ghostface Killah & Apollo Brown, U-God, Ace Hood, Murs & Mayer Hawthorne is the new album by ethemadassassin “Soul on Fire” which drops on 17th September.

The NC emcee, who also operated from Camden NJ before moving to Los Angeles to form Veteran Assassins, has years in the game from starting off in the local rap battle scene and releasing mixtapes in the 90’s, to releasing 2 previous solo albums and working with international producers.

The magazine’s Leland Gill opens:

“His experience shows in his raps as he speaks on his rocky past and lessons learned from his successes and failures. He has been with music and the streets for a long time and his maturity comes across loud and clear”

The beats throughout draw on various rock, classic soul and hip hop samples which work as a perfect backdrop to his energetic flow, reflected in the summary:

“Soul on Fire is an exercise in skillful lyricism and top-notch delivery from someone who has valued experience with hip-hop. Ethemadassassin creates quality sound using the past of the genre and his own life for influence.”

Read the entire review HERE

Taken from the album so far are the singles Tiger Blade and Can’t Get Enough

Look out for more coverage coming shortly. All media & press inquiries about this release should be addressed to UrbanElite PR HERE

You can follow E on twitter @ethemadassassin and the magazine @MVRemix

UrbanElite PR
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A legend from her days with the pioneering Flipmode Squad, Rah Digga has been busy in the studio recently working on various new projects

After a series of buzz track releases in the past 12 months, the first official release due out in the autumn is her new “Hood House” EP, mashing up original club samples and ripping them apart with her renowned lyrical flow.

This mix of classic rap and house styles has not surprisingly been smashing the clubs & radio in New Jersey, Chicago and New York. The first leak “I Heard You Say”, which uses the sample from Dennis Ferrer’s “Hey Hey” featuring Shingai Shoniwa, was premiered by Complex Magazine on Monday

The full original version of “I Heard You Say” can be bought HERE and you can follow Rah Digga on twitter @therealrahdigga

IHeardYouSayCover

Check out the original version of “I Heard You Say” on Soundcloud

Any radio station or club djs looking for a full 320 kbps quality of the clean / radio edit, contact UrbanElite PR HERE

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ChaoticRevolt

West London’s Apex Zero releases his debut album “Reality Provoking Liberation” on 28th October and marks the 2nd anniversary of the London riots by launching this new video “Chaotic Revolt” filmed by Global Faction.

One half of the city’s First and Last duo, he’s released a series of mixtapes and was a regular performer at the renowned End of the Weak / Speakers Corner nights, performing at the EOW World Finals in Berlin in 2010.

The album includes features from Triple Darkness’ newest member Iron Braydz, Amy True from Caxton Press, London’s Invincible Armour and Hasan Salaam. His fierce flow style and subject matter throughout the album are in the best traditions of conscientious hip hop, intelligent rhymes & wordplay over almost entirely self produced beats with additional contributions from DJ Fortune and Omeziah

Citing influences which include Wu Tang, Immortal Technique, Pharoahe Monch, Skinnyman and Klashnekoff, he’s studied some of the best in the business to develop his own identity and style, and has become one of the most impressive new figures on the scene today.

Look out for much more news on this release in the weeks ahead.

For more information, visit the official site www.firstandlastpride.co.uk

You can reach him on twitter @ApexZero00 or Facebook www.facebook.com/apex.omeza

There is a special clean radio edit for the single, check it out on Soundcloud

Any djs looking for a full quality mp3 of the clean / radio edit, or any media & press with general inquiries about the album can contact UrbanElite PR HERE

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TheSkinny

Nearing the end of their UK tour celebrating 25 years since the release of critical Beatdown, Kool Keith, TR Love & Ced Gee – aka the Ultramagnetic MCs – headed north of the border from Leeds to visit Glasgow.

DJ Bunty & co have put on many a good hip hop night at the city’s o2 ABC 2 venue in Sauchiehall Street, and this was no different. As the whole of the UK sweltered in high summer temperatures, the heat was on in more ways than one.

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The group later commented that they hadnt seen a crowd like the one in Glasgow for many years….and in fact THEY had to try and calm THEM down!!

The Skinny Mag’s Bram Gieben, who had previously interviewed Kool Keith in the lead up to their arrival, went along to check the night out and you can read his review HERE

The last scheduled show of the current European run is at The Dour Festival in Belgium on Saturday 20th July.

The group have also been busy recording new material, and you should be seeing the results of this a little later in the year. They are also due to take part in a BBC radio documentary shortly, more details to follow. Their most recent track release “Let the Bars Go” has proven to be particularly popular at the shows

You can keep up to date with them on twitter, including news on their Ultra Clothing Brand being developed, via the group account @MCsUltra Kool Keith @ultraman7000 and TR Love @TR_Ultra

Any further media enquiries can be sent to UrbanElite PR HERE

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TigerBladeweb

Now based in Los Angeles since switching coasts from Greensboro NC – “American Gangster” Frank Lucas country – ethemadassassin is back with his first solo album in nearly 5 years

His previous album “Tomorrow Never Comes” included the single “Walk My Shoes” which reached #3 in the Rap Network Charts and the video for which was playlisted on the UK’s MTV Base and Flava TV

Since then he formed the hip hop duo “Veteran Assassins” with his long time sparring partner Veteran Eye, releasing 2 albums and touring the west coast with Project Blowed’s Kandi Cole, but he’s back in his own right with his firebrand lyricism on the new album “Soul on Fire” which releases on R Steel Entertainment on 17th September.

He’s reached out internationally, working with producers from France, UK, Japan and the States and the resulting 13 tracks are packed full of hard driving beats blended with soul, rock, reggae & turntablism. E’s lost none of the passion in his rhymes, and the wordplay is on point throughout.

The first official single released is “Tiger Blade”. Look out for more singles, videos and news over the summer.

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The album tracklisting is

Intro (prod Devaron Benjamin)
Sparta (prod Devaron Benjamin)
Fight Music (prod Gav Beats)
Can’t Get Enough (prod Wonder Boy)
Elements (prod Gav Beats)
80’s & 90’s (prod SciFi Stu)
Tiger Blade (prod Akthentik Works)
What Its Supposed To Be (prod Kyo Itachi)
Nothing’s Gonna Stop Me (prod Wonder Boy)
Crazy (prod Wonder Boy)
Letter To Mommy (prod Devaron Benjamin)
Young & Foolish ft ft Veteran Eye, Sherman Way & Martin H (prod Sherman Way)
Gratitude ft Buck Hennessey (prod Gav Beats)

You can connect with him via www.veteranassassins.com & on twitter @ethemadassassin

Any djs not already serviced with the full quality radio edit mp3, or members of the press & media looking for a copy of the album to review, contact UrbanElite PR HERE

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TourWeb

To celebrate the 25th anniversary of the release of the classic album “Critical Beatdown”, Ultramagnetic MCs are touring the UK and Europe in July

Hailed as one of the early innovators of the sampling techniques employed by producer Ced Gee, the release influenced future generations for years to come. On tour will be Kool Keith, Ced Gee and T R Love, their first as a group in Europe since the release of the album, and will be an extremely rare opportunity for fans to see the legends perform the classics live.

The full tour announced is as follows :

July 2nd Paris Le Trabendo
July 4th Amsterdam Melkweg The Max
July 5th London The Clapham Grand
July 6th Brighton Concorde 2
July 8th Norwich Arts Centre
July 9th Leeds Brudenell Social Club
July 10th Glasgow O2 ABC 2
July 11th Manchester Band on the Wall
July 12th Dublin The Sugar Club
July 13th Liverpool Haus
July 17th Cologne Club Banhof Ehrenfeld
July 20th Belgium Dour Music Festival

They have also been working on some new material, and produced the track “Let The Bars Go” ahead of their tour. This new version is aired for the first time today

LetTheBarsGo

You can follow Kool Keith on twitter @UltraMan7000 and the group a/c @McsUltra Any djs who have not already been serviced with the track, or members of the media and press looking to set up interviews can send their requests to UrbanElite PR HERE

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SomnWrongCover

Ahead of the release of his first solo album in 10 years, “Lock’d N The Lab” due out late August, Bumpy Knuckles releases his new EP “The Mix Files” on 18th June as a joint venture on Seven13 Music and Krupt Mob.

Made up almost entirely of new material which will not appear on the album, it includes the previously released Ask the Coach, Word ft Sy Ari Tha Kid and this new single Somn’Wrong

Both the EP and album are entirely self produced by Freddie Foxxx. This will be a busy summer for Bumpy with the release of his EP, album and the putting together of a new UK and European tour for later in the year. He is also working on some further collaborations which should see the light of day in the coming months

All official updates on Bumpy can be found at http://BumpyKnuckles.bigcartel.com and you can also connect with him via twitter @BumpyKnuckles

Check it out on Soundcloud

Any djs who have not already been serviced with the clean / radio edit of this track, or the radio edit of “Word” ft Sy Ari Tha Kid, contact UrbanElite PR HERE

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