New video by north west London rapper Da Flyy Hooligan, “Asantihini” is taken from his album “S.C.U.M.” out on October 27th through Miami label 22 Entertainment which includes guest featured artists Westside Gunn and Hus Kingpin, produced entirely by the UK’s Agor.

The track adapts a concept from his African heritage, the word meaning “Ruler” of the Ashanti people of Ghana metaphorically applied to his own prowess on the mic through superior lyricism aand extravagant vocabulary.

Long established as one of the most gifted and creative artists in the burgeoning British rap scene, previous releases have included collaborations with further US luminaries including the late Sean Price, Prince Po, Dead Prez and Hasan Salaam.

WATCH IT NOW ON YOUTUBE

Connect with Da Flyy Hooligan on social media via Twitter, IG & Facebook

Pre-order “S.C.U.M.” on Bandcamp and iTunes

All international media & press enquiries regarding Da Flyy Hooligan and the album “S.C.U.M.” can be sent to us at UrbanElite PR. Our contact details are available HERE

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VerbalSwardz-TheCut

London’s The Cut Magazine took a trip up to Harlesden recently to meet up with rapper & producer Iron Braydz who has just released his Verbal sWARdz EP on his own Unorthostract label, available now from http://braydz.bandcamp.com

In this exclusive in person interview, they discuss a variety of subjects ranging from the origins of his artist name, spirituality, the influence of Wu Tang and how their music in effect saved his life, his views on underground and mainstream hip hop, Wiley’s “racial rant” on twitter and of course his new EP

Read what he had to say HERE

The largely self produced 10 track EP is the beginning of what is planned as a series of releases over the next 12 months whether solo or as part of Triple Darkness and FuFu Gang. Verbal sWARdz also features Triple Darkness with further contributions from Prince Po, Sean Price, Kyza, Skriblah, Phat Kat and DJ Shortee Blitz.

Check his new video “Rambo” released last week featuring Kyza and Skriblah with a cameo appearance by Melanin 9.

Keep up to date with Iron Braydz on social media at his twitter @Braydz and on Facebook “HollaAtBraydz

All further media & press inquiries, including dj requests for full quality radio edit mp3s of the tracks “Millennium” ft Prince Po, “Firey Red” ft Sean Price, “Rambo” and “Dredd”, can be sent to UrbanElite PR HERE

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RPL-Sampleface

The British media coverage has been building in the lead up to the release of the new album “Reality Provoking Liberation” by London hip hop Emcee and producer Apex Zero

His debut solo album, he has come up through the city’s live scene and released tracks as part of the duo First and Last and also the group The Pantheonz of Zenn-La. This is where his fierce delivery style and conscientious lyricism first came to the fore, and marked him out as one to watch for the future. Very much in the traditions of British artists such as Phi Life Cypher, Blak Twang, Lowkey, Triple Darkness and Akala, Apex engages with a wide range of political and social issues in his verses, and also has a significant hand in the production side of things along with his First and Last colleague OMeziah

The UK’s online blog Sampleface has built a strong following recently for their coverage of events, releases, news and features, and regular contributor Taytula Burke put the album under the microscope.

The review opens “The name is clue enough that this is not a trap, ratchet or dance music offering. The 12 track project is a non-stop call to overthrow an oppressive system that has everyone around the world under the cosh” and gets to the heart of the matter quickly in deciphering the rapper’s motivation, meaning and message to the world while also addressing the production techniques involved. Summarizing “Apex Zero is definitely a gifted emcee and I think given the unstable times we are living in, this for some, could be a soundtrack to revolution.” you can read the entire article HERE

Check out the single Spray The Roof featuring OMeza Omniscient and Invincible Armour, and the video for Chaotic Revolt

It is likely that the re-arranged album launch event will take place in London in early December, with the exact date to be announced shortly. Meanwhile, any further media or press inquiries about the album, or dj requests for full quality radio edit mp3s can be sent to UrbanElite PR HERE

Keep up to date with Apex via twitter @ApexZero00 and connect with the magazine @SampleFace and Taytula at @Taykeova

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RPL-FlavourMag

In the lead up to the release of his debut solo album, London’s hip hop rapper & producer Apex Zero took time out to speak with British online publication Flavour Magazine.

Flavour is a well established magazine covering a broad spectrum of urban culture whether music, news, general entertainment, fashion, lifestyle, movies and events. The album Reality Provoking Liberation, which releases on 28th October, has made a major impression with media for the range of political and social issues addressed by the Emcee, and the powerful lyricism with which they’re delivered. So the magazine’s contributor Delphina Scott was sent along to find out more about what makes the man tick

Read what he had to say HERE

There will be much more press coverage on this release in the weeks ahead, and you’ll be able to hear him live on Itch FM on Saturday 26th October from 8pm (GMT), and on Bang FM, Tuesday 29th October from 10pm (GMT).

Meanwhile, check out a couple of his singles from his album

A Meeting of the Continents ft Hasan Salaam & Iron Braydz

Spray The Roof ft OMeza Omniscient & Invincible Armour

Any press or media with further inquiries about the album, or dj’s requiring clean radio edit mp3’s of the singles should contact UrbanElite PR HERE

Meanwhile keep up to date with Apex on twitter @ApexZero00 and via his site www.firstandlastpride.co.uk and look out for confirmation of his re-arranged album launch event in London being announced in the next couple of days. You can also follow the magazine on twitter @FlavourMag and connect with Delphina at @RawBlueCheese

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RPL-InSpirels

British online magazine In-Spirels is a general lifestyle publication which, as the name suggests, features people, events and places aimed to act as an inspiration to others, whether in the field of fashion, health, sports, careers, relationships, film & music.

Their features editor Taytula Burke took time out recently to meet up with hip hop rapper & producer Apex Zero in London to discuss his new album Reality Provoking Liberation, the political and social issues he addresses in his lyricism, the experience of operating as an independent artist and the philosophers and artists who have inspired him

Rated as “One to Watch”, read the article HERE

He has just launched his new single “Spray The Roof” which features OMeza Omniscient and Invincible Armour. Check it out on Soundcloud

Details of the re-arranged date for his album launch party will be announced shortly. Originally planned for 2nd November, it has had to be put back a little later due to schedule commitments but look out for official word on that soon.

Any djs looking for the full quality clean radio edits of Spray the Roof or any other singles released by Apex Zero, or any other media & press inquiries about the album, can contact UrbanElite PR HERE

Meantime, keep up to date with Apex on twitter @ApexZero00 and the magazine @inspireLS You can connect with Taytula also at @Taykeova

UrbanElite PR
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RPL-RapEssence

West London rapper and producer Apex Zero releases his debut solo album Reality Provoking Liberation on 28th October

Known for being part of the city’s hip hop duo First and Last and also a regular on the live circuit at events such as EOW and Speaker’s Corner, he’s developed a reputation for his fiery verbal delivery covering a range of political and social issues.

American online magazine Rap Essence took a listen through the album and provided a track by track synopsis. They conclude in their summary

The beats are banging throughout, with most having a strong Wu-Tang-ish influence to them. The dark instrumentals coupled with Apex Zero’s fierce flow and intelligent subject matter set this album apart from many of the other hip-hop being released today. Lyrically he reminds me of Dead Prez or Immortal Technique in that he has a confrontational style and clever politically-charged wordplay. While I may not agree with everything he says on the album, it’s definitely nice to hear an emcee who refuses to cower to the powers that be and spit with a passion about the topics that he believes to be true

Afforded a 4/5 rating, read the whole in depth review HERE

Check out a couple singles from the album

A Meeting of the Continents ft Hasan Salaam & Iron Braydz

Video for Chaotic Revolt

Follow Apex Zero on twitter @ApexZero00 and the magazine @Rap_Essence You can also get more information from the official website www.firstandlastpride.co.uk

Any inquiries from media, press, and djs about this release can be addressed to UrbanElite PR HERE

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ChaoticRevolt

West London’s Apex Zero releases his debut album “Reality Provoking Liberation” on 28th October and marks the 2nd anniversary of the London riots by launching this new video “Chaotic Revolt” filmed by Global Faction.

One half of the city’s First and Last duo, he’s released a series of mixtapes and was a regular performer at the renowned End of the Weak / Speakers Corner nights, performing at the EOW World Finals in Berlin in 2010.

The album includes features from Triple Darkness’ newest member Iron Braydz, Amy True from Caxton Press, London’s Invincible Armour and Hasan Salaam. His fierce flow style and subject matter throughout the album are in the best traditions of conscientious hip hop, intelligent rhymes & wordplay over almost entirely self produced beats with additional contributions from DJ Fortune and Omeziah

Citing influences which include Wu Tang, Immortal Technique, Pharoahe Monch, Skinnyman and Klashnekoff, he’s studied some of the best in the business to develop his own identity and style, and has become one of the most impressive new figures on the scene today.

Look out for much more news on this release in the weeks ahead.

For more information, visit the official site www.firstandlastpride.co.uk

You can reach him on twitter @ApexZero00 or Facebook www.facebook.com/apex.omeza

There is a special clean radio edit for the single, check it out on Soundcloud

Any djs looking for a full quality mp3 of the clean / radio edit, or any media & press with general inquiries about the album can contact UrbanElite PR HERE

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Props to Eskay and his team at Nah Right in New York

Nah Right have today, 20th November, premiered the new official video by London’s Melanin 9 ft Roc Marciano “White Russian”, produced by Anatomy

Taken from the album Magna Carta which releases on 3rd December, with CD versions available by pre – order via http://m9ether.bandcamp.com

Its rare for a UK hip hop artist to receive this level of Stateside support, however Melanin 9 has already featured in The Source last week via his performance for SBTV’s SkooledBy series, and with coverage coming in key UK publications MOJO and Q Magazine, it’s testament to his skills as a lyricist and wordsmith, and refreshing to see it being recognized at such a wide level

Check the video on Nah Right HERE

Follow them on twitter @Melanin_9 @RocMarci and @NahRight

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The UK’s multi genre online Subba Cultcha has undergone a revamp recently, and just relaunched with a whole load of news, reviews and audio clips from the world of hip hop, rap, dance, and various forms of “urban” music.

They are the latest to review Melanin 9’s new album “Magna Carta” which releases 3rd December 2012

Contributor Ben Bradford opens “Melanin 9 draws you into his deep river of words, strong, powerful and meaningful words” and analyzes the subject matter in some depth. Little surprise as the London based emcees has been regarded as one of the UK’s most skilled lyricists for some time, a long time student of the “Golden Era” now putting his own take on it for 2012.

Concluding on his involvement with Triple Darkness, he ends “Both Melanin 9 and Cyrus Malachi it seems are determined to take hip hop into a meaningful and dark world of its own. With no compromise

You will be able to see his Triple Darkness sparring partners Cyrus Malachi and Phoenix da Icefire at his album launch party on Friday 23rd November upstairs at The Vibe Bar, 91 Brick Lane, London E1, where they will also be joined by DJ 279, iron Braydz, Genesis Elijah, Rewd Adams, Logic and Skriblah Dangogh. 8pm – 1am, £5.00 entry, an 18 + over event

You can read the whole review HERE

As debut albums go, it’s going to be a landmark release for this British emcee, already featured in The Source Magazine USA via his SkooledBy performance for SBTV, named “Album of the Month” by The Guestlist Network with more to come via MOJO, Q Magazine, Clash, and the launch of his video “White Russian” featuring Roc Marciano on 20th November, premiering on Nah Right in New York.

You can pre order CD versions of the album at http://m9ether.bandcamp.com and the full tracklist is:

1) Gene of Isis (prod by Anatomy)
2) Magna Carta (prod by Anatomy)
3) Landslide (prod by Anatomy – scratches by Evil Ed)
4) The 7 Blues (ft Madame Pepper) (prod by Hey!Zues)
5) Cosmos (prod by Parental – scratches by DJ LOD)
6) 11:08 (prod by Option Command)
7) Love’s Stencil (ft Madame Pepper) (prod by OhBliv)
8) Heartless Island (ft Triple Darkness) (prod by Jehst)
9) White Russian (ft Roc Marciano) (prod by Anatomy)
10) Red Snow (prod by Anatomy)
11) Organised Democracy (prod by Tony Mahony – scratches by DJ Madhandz)
12) No Man’s Land (ft Triple Darkness) (prod by 7th Dan)
13) Colour Blind (ft Madame Pepper) (prod by Anatomy)
14) Marble (prod by Tony Mahoney)

Follow him on twitter @Melanin_9 and the magazine @SubbaCultchaCom

All media, press & dj enquiries about this release can be addressed to UrbanElite PR HERE

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London’s Melanin 9 sat down with Nick from UK online magazine Blatantly Blunt recently ahead of the release of his new album Magna Carta which drops on 3rd December

In this video interview, he speaks on starting out as an emcee, the inspiration he draws from politics, social justice, the Black Panther and Civil Rights Movement, reading and the broad spectrum of life to write.

He acknowledges the influence played by artists such as Wu Tang, Nas, Jay Electronica, producers Pete Rock, DJ Premier and Hi Tek and reveals who he’d like to work with in the future, as well as his thoughts on operating as an independent artist and new plans with Triple Darkness.

Its an excellent insight into how Melanin 9 operates, and also addresses the general saturation of music on the internet compared to a more methodical traditional approach to releasing videos, singles and albums

Check it out

His new video “White Russian” will be released on Tuesday 20th November, details to follow very shortly

The album launch party takes place on Friday 23rd November upstairs at The Vibe Bar, 91 Brick Lane London E1 6QL. 8pm – 1am, £5 entry and 18 + event, nearest tube is Aldgate East approximately 5 minutes away. Joining him will be Host Iron Braydz, DJ 279 and there will be further performances by Genesis Elijah, Rewd Adams, Cyrus Malachi, Logic, Phoenix da Icefire and Skriblah Dangogh

Pre order CD versions of the album directly from http://m9ether.bandcamp.com

Any further press or general media enquiries about the release should be sent to UrbanElite PR HERE

Keep up to date with him on twitter @Melanin_9 and Nick and the guys @BlatantlyBlunt

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