London rapper Phoenix da Icefire and producer Husky Brown released their phenomenal new album “Panacea” on Tuesday May 5th through New Dawn Records.

The fresh and rare fusion of hip hop, dub, bass, r&b, electronica and soul provides the soundtrack for Phoenix’s narrative addressing many of today’s key issues facing the planet including climate change, environmental destruction, mental and physical health, knife crime, racism and inner city life.

The caliber of this release has not been lost on the media, evident in two reviews published by Stateside onlines Slo Flo Sound and Triple OT.

Read the Slo Flo Sound review in full HERE

Read the Triple OT review in full HERE

Available to stream and download from all major digital platforms including Amazon, Tidal, Apple and Spotify

You can connect with Phoenix da Icefire, Husky Brown and New Dawn Records on twitter @phoenixdafire @huskybrown @newdawnrecs and instagram @phoenixdaicefire @huskybrown.official @realnewdawnrecs

Meanwhile, the label have just marked their first year back since re-launching last April with a new upload to Mixcloud. “Re:Generate” mixed by DJ Santoi includes a select choice of singles and tracks NDR have released over the past 12 months by Underground Cartel, Tru Trilla, Belles in Monica, Phoenix da Icefire & Husky Brown, Krash Slaughta and Az Izz. A spicy 30 minute mash up of beats, rhymes and turntablism

For all information about New Dawn Records, head over to their official website www.newdawnrecs.com All media enquiries about New Dawn Records’ releases can be sent to us at UrbanElite PR, our contact details are HERE

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London’s rapper / producer duo Phoenix da Icefire and Husky Brown have today released their highly impressive new album “Panacea” through New Dawn Records.

As a member of Triple Darkness, Phoenix has long been regarded by many both at home and overseas as one of the most gifted lyricists to emerge from the UK. Husky’s productions are a rare and dynamic fusion of contemporary hip hop, electronica, dub, bass, r&b and soul which provide the soundtrack for a narrative addressing many of today’s most pressing issues.  Delivered with trademark dexterous rhymes and creative wordplay, Phoenix sets his existential sights on the environment, mental health, knife crime, racism, well being, relationships and inner city life. 

Facing the challenges head on, the engaging commentary still retains a refreshing message of hope at its core related through metaphorical concepts as abstract as they are grounded in reality. A multidimensional and unique debut offering which pushes boundaries and breaks from formulaic convention.  Essential listening. 

Available to stream and download at APPLE, AMAZON & TIDAL. Also streaming at Spotify and Soundcloud

Connect with Phoenix da Icefire, Husky Brown and the label on Instagram @PhoenixDaIcefire, @HuskyBrown.Official, @RealNewDawnRecs and Twitter @PhoenixDaFire, @HuskyBrown, @NewDawnRecs

All media inquiries regarding this release and the artists can be sent to us at UrbanElite PR, our contact details are HERE

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London’s rapper & producer duo Phoenix da Icefire & Husky Brown warm up for the release of their phenomenal new album “Panacea” on May 5th with this new single “The Humans are Coming” b/w “Travelling Buddy” out today through New Dawn Records.

As expected of the Triple Darkness member, Phoenix combines the highest caliber rhyme skills and imaginative wordplay to tackle many of the most pressing issues facing society today, none more so than in the new AA side.  Amidst the frenzy of Husky’s highly charged electronica fuelling “The Humans are Coming”, Phoenix pens a letter of contrition to the mythological Gaia for the damage done to her environment, while the atmospheric “Travelling Buddy” is a poignant message of empathy & support to all facing the challenges of mental health issues.  

A further remix of “Travelling Buddy” is courtesy of renowned UK beatsmith Chemo aka Telemachus (YNR, High Focus, KMJ45)

Available on APPLE MUSIC, TIDAL, AMAZON, and also streaming on Spotify and Soundcloud

Connect with Phoenix da Icefire and Husky Brown on Twitter @phoenixdafire & @huskybrown and on Instagram @phoenixdaicefire & @huskybrown.official

All information regarding the label New Dawn Records is available at their official website www.newdawnrecs.com

All media, press & Dj inquiries about any of New Dawn Records’ releases can be addressed to us at UrbanElite PR, our contact details are HERE

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It’s a welcome return to the hip hop fold for rapper and producer Az Izz from the legendary New Jersey group The Outsidaz, known for their early work with Wu Tang, The Fugees and D12 and who counted Pace Won and Rah Digga among their numbers.  His new album “Dopeliss” is out July 3rd through New Dawn Records, and the first single taken from it released today.

The self produced “Gettin’ It” features East Orange luminary Drift, and over the funked up percussive beat the pair trade claims for what’s theirs   while also bringing a little extra traditional rap beef to the table, in this case a historic tussle with Royce da 5’9″.  The accompanying video was also released today, shot in the back yards of Brick City.

Digitally distributed by Ingrooves / Universal and available from Apple, Amazon, Tidal and Spotify

Connect with Az Izz on twitter @TheRealAzizz and instagram @RealAzizz

For all information about New Dawn Records, visit their official website www.newdawnrecs.com and keep up to date with them on twitter @newdawnrecs instagram @realnewdawnrecs and facebook @OfficialNewDawnRecs

All media, press and DJ inquiries regarding all of New Dawn Records’ releases can be directed to ourselves UrbanElite PR, the in house promotional division of the label. Our contact details are available HERE

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Out today, Brick City’s Tru Trilla follows up his recent release “Word of God” with the new single “God’s Sympathy”, the second from his new album “God of Barz” out May 29th through New Dawn Records.

Produced by Chicago’s DNA Beatz and featuring fellow New Jersey natives Fly Kwa and Confucious, the “hip hop warlords” enter the battlefield armed with a full artillery of verbal ballistics and take it in turn to unleash ferocious lyrical firepower, laying down gauntlets to all contenders over a bass heavy electro banger that reaches inside then tears out the soul. Set the dial high and prepare for the onslaught, this is the real deal.

Distributed digitally by Ingrooves / Universal and available from APPLE, AMAZON, TIDAL and also streaming on Spotify & Soundcloud

Connect with Tru on Twitter and Instagram and keep up to date with all of New Dawn Records’ releases and news at their official website www.newdawnrecs.com

All international media and DJ inquiries regarding any of New Dawn Records’ releases and roster, including requests to interview artists, receive copies of albums for review or tracks for airplay, can be directed to us at UrbanElite PR. Our contact information is HERE

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Just before the turn of the year, the UK’s online tv channel OnTrax visited New York and New Jersey to conduct a series of filmed interviews.

They sat down for 5 minutes with Brick City rapper Tru Trilla in the studios owned by local legends Lords of the Underground, and chopped it up about his earliest influences which naturally included the Lords, Naughty by Nature, Lakim Shabazz and Queen Latifah, and his journey starting out in hip hop.

He reveals his own original move from poetry to writing lyrics, and the passion felt in the creative process transferred to the listener, describing music as “art in motion and medicine to the soul” citing the track “I Remember” from his recently released EP “The Seymour Chronicles” as an example of the importance of writing from the heart.

Just published, watch the full interview on Youtube.

Released through New Dawn Records on March 17th, you can stream “The Seymour Chronicles EP” in full on Spotify

Tru will also be releasing his banging new album “God of Barz” through New Dawn Records on May 29th which includes production by Clinton Place (NJ/LA), DNA Beatz (Chicago), Sumerio Square (Barcelona) and the UK’s Chat One. The first single “Word of God” released on March 30th, again available to stream on Spotify

Connect with Tru Trilla and OnTrax TV on Twitter @Egofree2_050 & @OnTraxTV and on Instagram @Trilla050 & OnTraxTV

You can keep up to date with all New Dawn Records’ release and artist news via their official website www.newdawnrecs.com and connect with them on Twitter @newdawnrecs and Instagram @realnewdawnrecs

All media and press inquiries regarding New Dawn Records’ releases and artists can be sent to us at UrbanElite PR, our contact details are HERE

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New Jersey’s Tru Trilla releases his new album “God of Barz” through New Dawn Records on May 29th, the follow up to his EP “The Seymour Chronicles” which dropped on March 17th.

Production on the new album is courtesy of Newark native (now resident in LA) Clinton Place aka Jamal Nueve, Chicago’s DNA Beatz, Barcelona’s Sumerio Square and the UK’s Chat One. Fellow 050 Boyz group member Prince Ak is included in the Brick City contingent of featured artists together with Fly Kwa, Middy Murdock and Confucious.  This one’s for the heads, raw and uncompromising, the energy is intense as Tru tackles political tensions, corruption, equal opportunities and the current state of hip hop delivered in a series of fierce and passionate rhymes over a raucous soundtrack that will give the neck muscles a serious work out.  

First single “Word of God” produced by DNA Beatz aims the gloves at state sponsored oppression and delivers multiple knock out blows.  Already enjoying extensive international airplay, crank this up full dial on Spotify and Soundcloud.

Connect with Tru Trilla and DNA Beatz on their socials : Twitter @Egofree2_050 & @dnabeatz Instagram @Trilla050 & @dnabeatz

All information about New Dawn Records’ releases and artists can be found at their official website www.newdawnrecs.com and on their socials, Twitter @newdawnrecs and Instagram @realnewdawnrecs

All media, press and radio station DJ inquiries regarding New Dawn Records and their releases can be sent to us at UrbanElite PR. Our contact information details are HERE

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