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It’s been, yet again, our pleasure to work with more quality lyricists and beatmakers from the USA and UK this year.

For over a decade we have promoted albums and EP’s to worldwide media, some by established names, others from new emerging artists, but all who have the common denominator of being highly skilled at their craft. More details are HERE

We focus on MC’s and producers who draw from the authentic values of hip hop while adapting them for a modern era, securing press coverage and airplay for them throughout the specialist marketplaces in USA, Canada, UK, Europe and Australia. 2016 has been no different as demonstrated by the following releases :

HorseshoeGang

HORSESHOE GANG – ALBUM “ANTI-TRAP MUSIC” released April 29th through Seven 13 Music & Ent

Available to buy on iTunes HERE

The Long Beach crew and younger brothers of Crooked I returned with their fourth official studio album although they have a multitude of EP and mixtape releases under their belt over the past decade. Most notable was their “Monthly Mixtape” series which saw them drop a tape every month for a full year between 2013 and 2014.

Last year they hit the headlines due to their rap battle with Hopsin’s now defunct “Funk Volume” and they summed up the ethos behind the new album title by stating “If you’re tired of hearing your kids singing songs around the house that’s talking about pushing crack, then get our new album !”

Including the tracks “Intro” featuring Crooked I and “Shoe-icide Squad” which addresses the issues reltaing to the Black Lives Matter movement, check the full album stream on Soundcloud

Typical of their industrious nature, they then released a further album “4 Brothers” as an acknowledgement of the support received from their extensive international fanbase.

Available on iTunes HERE take a listen

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CONSTANT DEVIANTS – ALBUM “OMERTA” released June 28th through Six2Six Records

Available to buy on Bandcamp HERE

Legendary eastcoast duo MC M.I. and DJ Cutt followed up 2015’s “Avant Garde” with “Omerta”, a concept album where the pair drew on their respective Italian and Russian heritages to adopt the roles of Luciano and Lansky.

The imagery was used purely metaphorically to address a variety of subject matters, consistent with M.I.’s current level of creativity as he embarks upon a movie making and acting career which saw his new film “Six2Six” featuring Treach, Syleena Johnson and Chief Rocker Busy Bee premiered at Ralph McDaniels’ Hip Hop Film Festival in NYC this year.

Returning to their harder, edgier sound, “Omerta” was considered by many to be their strongest album to date. Including the singles “So Underrated” and “DeLorean”, this is a classic “no fillers” release and fans of superior rhymes, beats and turntablism will have this stream on repeat.

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TONE CHOP & FROST GAMBLE – EP “VETERAN” released November 18th through Seven 13 Music & Ent

Available to buy on iTunes HERE

Originally rivals in NY State’s rap battle scene in the 90’s, Tone Chop & Frost Gamble became partners in rhyme and tagging.

Due to Frost’s subsequent relocation to Winnipeg, Canada to pursue a career in production which has seen him work with Sadat-X, J-Ro and Rakim’s son Tahmell, Chop continued as a member of the group Binghamton’s Most Wanted while releasing a string of solo mixtapes in the dual capacity of rapper and producer. His “This is NY” includes the track “Momma” by Tom Gist produced by Chop.

Having contributed to Seven 13’s “God Bless Dope Rappers” compilation earlier this deal, Frost inked a deal with the label and the pair re-united for their first official EP release. “Veteran” is a warm up to an album planned for 2017, and includes the single “Leave It Alone”, a tribute to Sean Price featuring Ruste Juxx and Nobi.

Bars, beats and turntablism for days, this is for the hip hop connoisseurs.

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MELANIN 9 – VIDEO “POLAROID” ft Karl Sage launched through Red Snow Records

Melanin 9 product available from Bandcamp HERE

November saw the welcome return of north London’s Melanin 9 with a new video “Polaroid” featuring upcoming UK artist Karl Sage.

The track was produced by the west coast native American duo Walterwarm and Cowode and is the first to be released from a new album “Old Pictures” due out around the Spring of 2017.

Whether as a member of the group Triple Darkness or due to his solo work, Melanin 9 has long been regarded as one of the UK’s most gifted lyricists, and in the new video which he also directed and edited, it’s not hard to see why.

All international press and DJ enquiries regarding any of these releases can be sent to us at UrbanElite PR, all our contact information is available HERE

UrbanElite PR thanks everyone for their support this year and we wish you all the best for 2017

UrbanElite PR
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Shoe-icideHipHopDX

Long Beach crew Horseshoe Gang released their album “Anti-Trap Music” on April 29th, and within a week it entered the top 50 of iTunes’ charts in 15 countries.

From it was the single “Shoe-icide Squad”, the group’s savage verbal attack on police brutality against the black community, delivered with a ferocity that drew many to compare it to NWA’s “F*ck The Police”. The appropriately raucous beat is courtesy of Danish production duo Tabu (Kendrick Lamar, Schoolboy Q, Tech N9ne)

With the recent events in Minnesota, Louisiana, Florida and now Canada taking place in the midst of political upheaval, the west coast rappers have put their full weight behind the Black Lives Matter movement by releasing this new official video, premiered by HIPHOP DX

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WATCH THE VIDEO ON YOUTUBE

Horseshoe Gang drop a new limited edition album “4 Brothers” in September, with CD versions of both album releases available from Seven 13 Ent HERE

“Anti-Trap Music” available from iTunes HERE

Keep up to date with Horseshoe Gang on social media via TWITTER, INSTAGRAM and FACEBOOK

All press, media and radio station enquiries regarding Horseshoe Gang, including requests for full quality dirty & clean edit mp3s of “Shoe-icide Squad” for airplay, can be sent to us at UrbanElite PR. All our contact details are HERE

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ATM-RapManiacz

As with US / Canadian publication Nine5Four Magazine last week, another has featured two of the artists we work with this week, this time Italian online RapManiacz

Translators at the ready as obviously the articles are written in Italian, but they begin by reviewing the new album “Anti-Trap Music” by west coast rap group Horseshoe Gang which released on April 29th through Seven 13 Music & Entertainment.

You can read the review HERE

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The group’s new single “Poor Swagg” is currently building up some airplay, with early support coming in from WHHL St Louis and WJTT Chattanooga. They are also putting together early plans for live performances through the summer and a later tour, while another new album is in the works.

You can buy Anti-Trap Music from iTunes and CD versions from Amazon. Keep up to date with their news on twitter @HorseshoeGang and on Facebook “HorseshoeGangCOB”

ALBUM STREAM

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The magazine also jumped on Skype recently to speak with MC M.I. of Constant Deviants who is himself of Italian descent, referred to in the theme of the new album “Omerta” out on June 28th where he assumes the role of Lucky Luciano.

The role playing aspect of the concept album is consistent with M.I.’s additional focus on film writing, acting and film production. His new movie “Six2Six” co:starring Treach, Syleena Johnson and Chief Rocker Busy Bee is set for a special screening at this year’s Hip Hop Film Festival, chaired by Ralph McDaniels, taking place the first week of August at NYC’s National Black Theater.

He has also been shooting scenes for another new movie “Can’t Live Without My Radio” in Baltimore, a comedy set in a radio station, likely to be released in 2017.

The interview in RapManiacz can be read HERE

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The duo of M.I. and DJ Cutt will be in NYC the last week of June meeting with press and appearing on various radio stations including Sirius XM, Beatminerz, Bodega Cold Kutz and Classic Storm. The album itself is also set to feature in the UK’s legendary MOJO Magazine around the time of release.

Keep up to date with them on twitter @Cnstnt_Dvnts & @Six2SixShift and on their Facebook page “ConstantDeviantsMusic”

Check out their most recent bonus joint “Cutt for President”

All press & media enquiries regarding Horseshoe Gang and Constant Deviants, including requests for interviews or mp3s of their tracks for radio play can be sent to us at UrbanElite PR. All our contact details are HERE

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ATM-OnTheComeUpTV

West coast rappers Horseshoe Gang jumped on Skype recently with UK journalist Thomas Schofield shortly after the release of their new album “Anti-Trap Music”.

Interviewing the group for London’s On The Come Up TV, they spoke about the earliest days and the transformation from The Untouchable Gang to their present moniker and their establishment within the COB movement.

They spoke about issues they feel they sometimes face in networking with other artists, and how they view the modern day version of rap battles, especially in light of their own well documented response to Funk Volume’s $500,000 challenge last year.

The interview concludes with the theme of the album title and how the group want to help inform the younger generations of traditional hip hop values in a modern context, and use the best of the old and the new to help push the culture forward

READ THE FULL FEATURE HERE

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The album “Anti-Trap Music” was released through Seven 13 Music & Entertainment on April 29th, and is available in digital and CD formats from iTunes and Amazon respectively.

The group are currently planning live shows with a possible tour being arranged, and a new album is also in the works. You can keep up to date with their news on Twitter @Horseshoegang and via their Facebook page HorseshoeGangCOB

CHECK OUT THEIR OFFICIAL “ANTI-TRAP MUSIC” ALBUM STREAM

All press, media and radio station enquiries and requests regarding Horseshoe Gang can be sent to us at UrbanElite PR, all our contact information is HERE

UrbanElite PR
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ATM-RespectMag

Couple weeks back, Respect Magazine contributor Jeremy Hecht jumped on Skype with the four members of west coast rap group Horseshoe Gang shortly after the release of their album “Anti-Trap Music”

During a very in-depth discussion they talk about the group dynamic, working together as four blood brothers and among the the earliest memories, Dice reveals the time Tupac offered him $100 to smoke a blunt and meeting Jay-Z, Jada Pinkett, Dr Dre, and Eric B & Rakim at Snoop’s house!

The interview then comes through the ages, the group giving their thoughts on today’s new artists by comparison to what they grew up listening to, and the differences in song structure method. While hip hop has evolved and diversified, with people finding their own lane, the group challenge aspects of the current debates comparing the different genres.

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More specifically, they suggest people be exposed to all styles before assuming to speak with authority on the merits or otherwise of a particular genre – if you aint heard it, you can’t be speaking on it. This then moves the conversation on again to differentiate between those who can make a quick financial killing now, and those who will be held in esteem over the decades.

Inevitably the route of the discussion turns to the album title where they explain more the significance of lyrical content, and how it influences a younger generation, that artists need to take responsibility at some point for what they say. There is an underlying theme in the interview where the group are speaking to a younger generation, whether of listeners or of new artsists. With the latter, they finish the interview with some sound advice

READ THE INTERVIEW IN FULL HERE

ATM-HipHopDX

Earlier this week, Hip Hop DX offered their appraisal of the group’s new album with a review which you can read HERE

Released on Seven 13 Music & Entertainment, the album can be bought on iTunes with CD copies available from Amazon

The group are currently planning shows with possible tour dates later in the year, and are also back in the studio with another new album in the works. Keep up to date with them on TWITTER and FACEBOOK Check out the official album stream

All media, press, radio and tv station enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR – you’ll find all of our contact details HERE

UrbanElite PR
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ATM-Nine5FourFC

Nine5Four Magazine operate in the Canadian and US marketplaces, publishing both a physical print and digital online version. Their specific focus is on talent operating in the independent sector, whether musicians, models, DJs, athletes, actors and small business owners.

They balance the coverage with those who have operated in the sector for some time while giving new emerging talent a platform.

In the new issue, they have featured two of the artists we are currently working with.

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Adorning the front cover is west coast rap crew Horseshoe Gang who released their new album “Anti-Trap Music” on April 29th. The album sold out Amazon‘s initial CD stock, within a week charted Top 50 on iTunes in 15 different countries, and has had over 100,000 streams to date. The magazine carries an in depth two page interview with the group.

CHECK OUT THE OFFICIAL “ANTI-TRAP MUSIC” ALBUM STREAM

Omerta-Nine5Four

Also featured in the new issue is east coast hip hop duo Constant Deviants.

They release their new album “Omerta” on their imprint Six2Six Records on June 28th.

Label co:owner MC M.I. has also made a significant move into the world of acting, film writing and film production, and developed the label subsidiary Six2Six Films. Having appeared in last year’s “Swiss Banks”, a collaboration with European affiliates SWC Records, he wrote, produced and features in a new movie “Six2Six”.

It co:stars Treach (Naughty by Nature), Syleena Johnson and Chief Rocker Busy Bee, and has been selected by Ralph McDaniels’ Hip Hop Film Festival for screening in NYC at the beginning of August.

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Constant Deviants will be in NYC in the last week of June meeting with press and appearing on various radio shows including Sirius XM, Beatminerz Radio, Bodega Cold Kutz and Classic Storm

Check out their single “So Underrated” and first of their Tre Volte Freestyle video series, Hard on these Streets

YOU CAN READ THE FEATURES WITH BOTH ARTISTS BY FLIPPING THROUGH THE PAGES IN NINE5FOUR’S DIGITAL EDITION HERE

Horseshoe Gang on TWITTER & FACEBOOK

Constant Deviants on TWITTER & FACEBOOK

All press, media and radio station enquiries and requests regarding Horseshoe Gang and Constant Deviants can be sent to us at UrbanElite PR. Contact details are HERE

UrbanElite PR
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ATM-Shout4Music

Multi-genre online UK magazine Shout4Music caught a few minutes with Long Beach hip hop group Horseshoe Gang last week just after the release of their new album “Anti-Trap Music”.

The interview focuses on the new album, the subject matter covered including the motivation behind its title, and the recording process. They also discuss how they feel they’ve evolved from their earlier releases and how they operate now in comparison to when just starting out, their passtimes outwith music and also the current political situation in the United States.

READ WHAT THEY HAD TO SAY IN THE FULL FEATURE HERE

CHECK OUT THE FULL “ANTI-TRAP MUSIC” ALBUM STREAM

Available to buy in digital format from iTunes HERE and in CD format from Amazon HERE

The group are set to release a new single next week, are still conducting interviews with international media and are also in the early stages of setting up tour dates and recording a new album which they hope to drop later this year. Keep up to date with all of Horseshoe Gang’s news on social media via TWITTER and FACEBOOK

All media, press, radio & tv station enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR, our contact details are HERE

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ATM-WKNDTV

A few weeks back, Horseshoe Gang met up with US online tv channel WKNDTV at their local Long Beach studios – the station has bases coast to coast.

In this filmed interview, Demetrius, Dice, Kenny and Julius discuss their new album “Anti-Trap Music” and the influence and guidance provided by their elder brother Crooked I (aka KXNG Crooked), they speak on their well documented rap battle with Hopsin’s Funk Volume last year, give their thoughts on collaborating with other artists and talk about meeting with Death Row’s Suge Knight.

Watch the video of the interview on Youtube

Earlier this week, the group were guests on J Hart’s Big Bang Show on London’s Itch FM radio. The audio stream has just been uploaded to Mixcloud.

LISTEN BACK

“Anti-Trap Music” is Top 50 in the iTunes album charts in 15 different countries, and can be bought HERE CD versions are available to buy from Amazon HERE

The group are still conducting interviews with international media as they prepare to release a new single next week. Keep up to date with Horseshoe Gang and their latest news on TWITTER and FACEBOOK

All media, press, radio & tv station enquiries regarding Horseshoe Gang, including requests to interview the group, can be sent to us at UrbanElite PR, our contact details are HERE

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ATM-StreetsConnect

In the lead up to the release of their album “Anti-Trap Music” on April 29th, Horseshoe Gang, sat down with west coast online magazine Streets Connect.

In one of their most in-depth interviews to date, the group spoke on a wide range of issues. They outlined the recording process and how they select the different styles of production, and the whole ethos behind the meaning of their album title. This leads them onto the wider subject of lyricism in hip hop, and the positive and negative influences these have depending on how imagery is portrayed per genre.

Their track “Shoe-icide Squad” has been much heralded as their version of NWA’s “Fuck the Police”, taking a stand against police brutality and protecting their community, and notably choosing to speak out on this when others have backed down. As explained in the feature this comes from the influence of listening to artists such as Rakim and moves the conversation forward to Tupac’s legacy, the long lasting effect it’s had on them, and the the west coast scene to this day.

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The discussion moves on again to touch upon their well documented rap battle with Hopsin’s Funk Volume, their plans to release a comic book series and they also go into more detail about their fanbase overseas, notably in the UK and Europe. Currently sitting in iTunes Top 50 in 15 different countries would bear witness to that fact.

Very interesting insight into all of that & more which can be read in full HERE

The album “Anti-Trap Music” can be bought on iTunes with CD versions available from Amazon Check out the full album stream

Look out for the group releasing a new single next week with further media coverage to follow. Meanwhile connect with Horseshoe Gang on TWITTER and FACEBOOK

All further press, media, radio & tv station enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR, contact details are HERE

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ATM-HipHopBreath

Recently, west coast hip hop group Horseshoe Gang linked up with the editor of Hip Hop Breath, Paris based DJ Lady Su, who also releases various mixtape series and has a radio show broadcasting in France.

The magazine is published free online and also distributed in physical format. As you can see, the group adorn the front cover, and other featured artists in the new edition are Tayyib Ali, Pearl Gates, Base Aura, Rhyme Scheme and Darrin McLaren.

The online version is published on ISSUU, so click on the link HERE and flip through to page 26 to read the interview in full

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It’s just over a week since the Long Beach crew released their fourth studio album “Anti-Trap Music” and the extent of the group’s extensive international fanbase was in full effect, with Amazon’s initial CD stock selling out in the first hour, and a Top 50 position secured on iTunes charts in 15 different countries.

It can be purchased on Amazon HERE and iTunes HERE

The label Seven 13 Music & Ent has secured usage of one of the tracks for a new tv series (details to follow), and a new single will be released next week.

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They also jumped on the phone recently with another French DJ in the past couple weeks. J Hart, currently based in London but with further affiliations to NYC, will broadcast his interview with the group tonight, Tuesday May 10th, on the well renowned London station Itch FM

Tune in live online from 8pm GMT / 3pm EST / 12 noon PST HERE

Keep up to date with Horseshoe Gang on Twitter @HorseshoeGang and on their Facebook page “HorseshoeGangCOB”

All media, press and radio dj enquiries regarding Horseshoe Gang, including requests for interviews, can be sent to us at UrbanElite PR, contact details are HERE

UrbanElite PR
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T : @urbanelitepr