The past few years have proven to be an exceptionally busy and productive time for us, not least due to our various activities evolving beyond the original UK and European marketplaces.

This natural expansion developed over 5 years means we also now operate within the United States, Canada and Australia in addition to some further residual territories.

Simultaneously we streamlined some aspects of our promotional services which are now concentric around core products, typically EP’s and albums incorporating any affiliated singles or videos. In turn, this enabled us to provide further logistical support assistance for our clients which has regularly proven highly beneficial given we predominantly operate within the independent sector often working with new, emerging and developing artists and labels.

Handling publicity for an established artist is very different in nature to that of a new or emerging name, as are the promotional procedures.

Having worked with both categories for over a decade, and with a more re-alligned focus on the latter, our experience means we understand the multiple factors which media will consider in their decision making processes.

Consequently the additional guidance, assistance and support we regularly provide has proven pivotal in consistently securing a high turnover of coverage and airplay internationally, irrespective of an artist’s original perceived standing.

Our re-structure also means that while hip hop and rap music has diversified and become in itself multi-genre, by specializing in defined niche markets we ensure your music is provided to the most appropriate targets.

While our main site page is updated primarily with news of ongoing campaigns such as new published coverage, reviews, interviews and general release information, the pages provide all the details you would require to gain a clear understanding of all the services we provide, and the marketplace within which we operate. They are linked below as follows :

PREVIOUS MEDIA CAMPAIGNS

Recommended for those wishing to understand the full range of services we provide, this section includes summaries of the activity we undertook for select cases with a particular focus on campaigns involving new and independent emerging artists, the logistical assistance provided and resultant media coverage.

SINGLES PROMOTED

Now always affiliated to an ongoing EP or album campaign, this section has music content as a guide to the style we most commonly promote. Similarly the ARTIST VIDEOS : MUSIC & INTERVIEWS section has a mix of official music videos together with media and radio interviews we arranged.

MAGAZINES & PRESS

This section contains snapshots of media coverage secured for select campaigns. Most of the artists we’ve worked with are listed HERE

These pages have been designed to answer the questions we are most commonly asked, however if you would require any more information, our contact details are available HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

Under previous incarnations, Miami based 22 Entertainment operated as a record label, distribution partner and production company releasing a wide range of urban and rock genres.

Notable landmarks includes their involvement in assisting the early development of what would become rap supergroup Slaughterhouse, and in 2011 they released Royce da 5’9″‘s “Success Is Certain”, the most successful independent rap album of that year.

A restructure and re-brand in the past year has seen the label sign a worldwide physical and digital distribution deal with Sony’s “The Orchard” who recently took over Sony Red’s operations. Musically the label continue to nurture new emerging rap and hip hop talent balanced with releases by established names, and they have also made the move into the huge worldwide phenomenon that is “ASMR” via their Dreamscapes series, music and sounds to assist with relaxation and sleep.

In the past few months they’ve added their own presence to online digital store Bandcamp.

Much of their back catalogue has been made available, releases by Fashawn, Royce da 5’9″, Crooked I (KXNG Crooked), Chingy, Horseshoe Gang, J-Kwon, Joe Budden, Stat Quo, Kid Vishis and of course several of their Dreamscapes series.

You can visit their store HERE Their most recent and forthcoming releases include the following :

RAMPAGE – “THE PAYBACK”

Available to buy now, the Flipmode veteran returns with a themed release, the production by Felony Muzik acting as a pastiche of a 70’s cop flick, the superior classic soul and rnb samples providing the soundtrack to a journey through the streets’ underbelly

TONE CHOP & FROST GAMBLE – “RESPECT IS EARNED NOT GIVEN”

Releasing on September 29th and available to pre-order, it’s the latest from the label’s in house producer signing Frost Gamble whose star has risen quickly in the past year. This time he’s teamed up with old sparring partner, NY state rapper Tone Chop to deliver the real deal in hip hop; rhymes, bars and beats for days aided and abetted by featured artists Kool G Rap, Planet Asia, Canadian upcome White Rhino, Tragedy Khadafi and rap battling sensation D.N.A.

TRAGEDY KHADAFI & FROST GAMBLE – “RARE FABRIC” EP

Releasing October 20th and available to pre-order, it’s another from the eastcoast beatmaker, this time with Queens’ veteran rapper Tragedy Khadafi. The recording was only completed earlier this month and precedes a new solo project coming soon from Frost Gamble which includes guest featured artists Rah Digga, Ras Kass, Skyzoo, KXNG Crooked, Ruste Juxx, Guilty Simpson and many more….futher details to follow

DA FLYY HOOLIGAN – “S.C.U.M.”

Releasing October 27th and available to pre-order, it’s the new album by north west London rapper Da Flyy Hooligan, long regarded as one of the most gifted and creative lyricists within the burgeoning UK rap scene. DFH also spent time based in NYC becoming part of J-Ronin’s “All Elements” movement, and went on to record with Sav Killz, Prince Po, M1 of Dead Prez, Hasan Salaam, D.V Alias Khryst and the late Sean P. The new album features US luminaries Westside Gunn and Hus Kingpin.

You can keep up to date with news on the most recent single, EP and album releases via 22 Entertainment’s twitter feed @22Entertainmen

All international media, press and radio station enquiries regarding 22 Entertainment and the associated releases can be sent to us at UrbanElite PR. Our contact information is available HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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It’s been, yet again, our pleasure to work with more quality lyricists and beatmakers from the USA and UK this year.

For over a decade we have promoted albums and EP’s to worldwide media, some by established names, others from new emerging artists, but all who have the common denominator of being highly skilled at their craft. More details are HERE

We focus on MC’s and producers who draw from the authentic values of hip hop while adapting them for a modern era, securing press coverage and airplay for them throughout the specialist marketplaces in USA, Canada, UK, Europe and Australia. 2016 has been no different as demonstrated by the following releases :

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HORSESHOE GANG – ALBUM “ANTI-TRAP MUSIC” released April 29th through Seven 13 Music & Ent

Available to buy on iTunes HERE

The Long Beach crew and younger brothers of Crooked I returned with their fourth official studio album although they have a multitude of EP and mixtape releases under their belt over the past decade. Most notable was their “Monthly Mixtape” series which saw them drop a tape every month for a full year between 2013 and 2014.

Last year they hit the headlines due to their rap battle with Hopsin’s now defunct “Funk Volume” and they summed up the ethos behind the new album title by stating “If you’re tired of hearing your kids singing songs around the house that’s talking about pushing crack, then get our new album !

Including the tracks “Intro” featuring Crooked I and “Shoe-icide Squad” which addresses the issues reltaing to the Black Lives Matter movement, check the full album stream on Soundcloud

Typical of their industrious nature, they then released a further album “4 Brothers” as an acknowledgement of the support received from their extensive international fanbase.

Available on iTunes HERE take a listen

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CONSTANT DEVIANTS – ALBUM “OMERTA” released June 28th through Six2Six Records

Available to buy on Bandcamp HERE

Legendary eastcoast duo MC M.I. and DJ Cutt followed up 2015’s “Avant Garde” with “Omerta”, a concept album where the pair drew on their respective Italian and Russian heritages to adopt the roles of Luciano and Lansky.

The imagery was used purely metaphorically to address a variety of subject matters, consistent with M.I.’s current level of creativity as he embarks upon a movie making and acting career which saw his new film “Six2Six” featuring Treach, Syleena Johnson and Chief Rocker Busy Bee premiered at Ralph McDaniels’ Hip Hop Film Festival in NYC this year.

Returning to their harder, edgier sound, “Omerta” was considered by many to be their strongest album to date. Including the singles “So Underrated” and “DeLorean”, this is a classic “no fillers” release and fans of superior rhymes, beats and turntablism will have this stream on repeat.

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TONE CHOP & FROST GAMBLE – EP “VETERAN” released November 18th through Seven 13 Music & Ent

Available to buy on iTunes HERE

Originally rivals in NY State’s rap battle scene in the 90’s, Tone Chop & Frost Gamble became partners in rhyme and tagging.

Due to Frost’s subsequent relocation to Winnipeg, Canada to pursue a career in production which has seen him work with Sadat-X, J-Ro and Rakim’s son Tahmell, Chop continued as a member of the group Binghamton’s Most Wanted while releasing a string of solo mixtapes in the dual capacity of rapper and producer. His “This is NY” includes the track “Momma” by Tom Gist produced by Chop.

Having contributed to Seven 13’s “God Bless Dope Rappers” compilation earlier this deal, Frost inked a deal with the label and the pair re-united for their first official EP release. “Veteran” is a warm up to an album planned for 2017, and includes the single “Leave It Alone”, a tribute to Sean Price featuring Ruste Juxx and Nobi.

Bars, beats and turntablism for days, this is for the hip hop connoisseurs.

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MELANIN 9 – VIDEO “POLAROID” ft Karl Sage launched through Red Snow Records

Melanin 9 product available from Bandcamp HERE

November saw the welcome return of north London’s Melanin 9 with a new video “Polaroid” featuring upcoming UK artist Karl Sage.

The track was produced by the west coast native American duo Walterwarm and Cowode and is the first to be released from a new album “Old Pictures” due out around the Spring of 2017.

Whether as a member of the group Triple Darkness or due to his solo work, Melanin 9 has long been regarded as one of the UK’s most gifted lyricists, and in the new video which he also directed and edited, it’s not hard to see why.

All international press and DJ enquiries regarding any of these releases can be sent to us at UrbanElite PR, all our contact information is available HERE

UrbanElite PR thanks everyone for their support this year and we wish you all the best for 2017

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

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Rescheduled from a couple of weeks ago when the station had to come offline temporarily, New Jersey’s Riq da Kid, Tru Trilla and Prince Ak – aka 050 Boyz – will be dropping into Brooklyn’s GID Radio studios this Friday September 25th to appear as guests on the Bodega Cold Kutz show.

Hosts DJ Joe Bodega, Jay Drilla and J2ThaMar have had many top names through their doors and often film the show which is then uploaded to youtube shortly afterwards. The show broadcasts live from 5pm – 8pm EST and you can listen online at www.gidradio.com

In another slight change, the group were then due to appear on DJ Premier’s LFHQ show on Sirius XM later the same evening, however as Premo has a last minute committment elsewhere, it has been delayed for just one week until Friday October 2nd.

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The Brick City / Illtown trio are still cinducting interviews with written media on the back of the release of their album “Everything 050” last month. Produced by Clinton Place, the featured artists include Treach (Naughty by Nature), Lakim Shabazz, Double O, DoItAll (Lords of the Underground), Famiil (Rottin Razkals) and many other upcoming artists from the Garden State scene.

The album is available to buy directly from 050 Entertainment HERE

They’ve enjoyed extensive international DJ support for a number of their single releases since May. Here’s a few examples

DNA ft Treach, IB the Druid & Famiil

WATCH THAT (Bricks Mix)

VIDEO – HOT DAMN

050 Boyz – Hot Damn (Official Music Video – produced by Clinton Place) from UrbanElite Promotions on Vimeo.

Connect with 050 Boyz on FACEBOOK or on twitter @050_Boyz (@PrinceAK_050 @RiqDaKid_050 @EgoFree2_050)

All press, media and DJ enquiries regarding 050 Boyz can be sent to us at UrbanElite PR, contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

CD-DeadEndHipHop

Emcee M.I. and DJ Cutt, aka Constant Deviants, released their fourth album in six years last week.

“Avant Garde” released on their own Six2Six Records label, and as with all of the labels’ releases through the years is available worldwide in digital, vinyl and CD formats. Visit their online store HERE

The latest review comes courtesy of Samuel Odunsi Jr for one of the leading onlines in the USA, Dead End Hip Hop.

READ THE ARTICLE IN FULL HERE

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The veteran duo are currently in the early stages of filming a new movie and recording a follow up release which may be out before the end of the year. In the meantime, they will be releasing a new single and launching the final episode of their “3Stylez” video series over the next few weeks

In April they released two bonus cuts which were recorded between their last album Diamond and Avant Garde. Although neither “Just Make Music” or “Thinkin” feature on any of their official releases as yet, they may appear on a special edition planned for sometime in the future given the reaction they’re currently receiving from DJs.

THINKIN ft ROME

JUST MAKE MUSIC

They’re never not doin somethin, whether as Constant Deviants, working on solo projects or with their international associates SWC Records in Europe, so keep up to date with them on social media on twitter @Cnstnt_Dvnts & @Six2SixShift or on their Facebook Page

Any DJs looking for full quality clean edit mp3s of Just Make Music, Thinkin or any other Constant Deviants joints to play on their shows can request them from us at UrbanElite PR. Our contact details are HERE. Similarly any international media and press inquiries about Constant Deviants can be sent through the same point of contact.

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

update1

Been a busy past couple of years for us here at UrbanElite PR working with hip hop artists from the USA and UK, in the main promoting their EPs & albums to press and media in the USA, Canada, UK, Europe, Australia, New Zealand & Japan.

In recent times, this has included artists such as Bumpy Knuckles, Melanin 9, ethemadassassin, Apex Zero, Matt Maddox, Iron Braydz, Kid Vishis with further tour & additional press for Ultramagnetic MC’s & Rah Digga. There is a full list of artists we have worked with HERE

This site is the primary online platform for UrbanElite PR, and the main page has all the regular updates of press coverage as they are published for current campaigns. We have just updated some of our other sections to reflect the promotional activity we’ve undertaken recently, and also to update information on the services we provide.

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In the VIDEO section you can watch some of those we have promoted usually as part of an EP / album campaign. They include official music videos and special feature & interview coverage by artists such as Souls of Mischief, D12, Copywrite, Iron Braydz, Genesis Elijah, Kid Vishis, Matt Maddox, Classified & Verbal Kent

In the SINGLES section, you can hear audio streams of just some of the tracks we have promoted worldwide to onlines and djs, again usually in conjunction with ongoing EP & album campaigns, but there are also some stand alone single projects. In addition to the artists mentioned above, they also include joints by Bumpy Knuckles, ethemadassassin, Ultramagnetic MCs, Apex Zero, Skyzoo, Butta Da Prince, & Vast Aire

If you’re a fan of hip hop which draws from the traditions of quality lyricism & production, then there should definitely be plenty in the VIDEO & SINGLES sections for you to enjoy!

We have also updated the PRESS section which includes snapshots & images of international press coverage during various EP & album campaigns, while the CAMPAIGN section provides details about specific previous press & media campaigns we have undertaken, and the results delivered.

Information about us and the full range of services we provide have also been updated HERE

contactnewfx

If you are a hip hop artist or label with an upcoming single, EP or album release of a similar nature to those we have promoted in the past, and may be interested in the range of international services we provide, drop us a line via the CONTACT section, providing us with a little background information about you & your project and we’ll send a reply within 48 hours.

URBANELITE PR
www.urbanelitepr.com
T : @urbanelitepr

HIPHOPDX-freestyle

As part of their Hollywood Freestyle sessions, Hip Hop DX swung by LA to call in on Veteran Assassins and had ethemadassassin bless the mic in this new video.

Although originally filmed in the summer, it was just launched on the site yesterday 29th December as their final one for 2013. Check out the feature on HipHop DX HERE

Check out the footage

The emcee, originally from Greensboro NC, dropped a smokin album “Soul on Fire” in September which included some bangin joints such as “80’s & 90’s”, “Can’t Get Enough” and “Tiger Blade”. The album was particularly well received by the British media with a host of titles reviewing and providing feature coverage

He will be launching a new video for the track “Elements” taken from the album in the week beginning 6th January 2014, so look out for that one!

You can connect with him on twitter @ethemadassassin and of course the guys at @HipHopDX

Veteran Assassins also have a new album scheduled for release in 2014. Any media enquiries regarding ethemadassassin, or djs looking for full quality clean radio edits of any of his singles can contact UrbanElite PR HERE His singles can be heard at our Soundcloud

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr