The past few years have proven to be an exceptionally busy and productive time for us, not least due to our various activities evolving beyond the original UK and European marketplaces.

This natural expansion developed over 5 years means we also now operate within the United States, Canada and Australia in addition to some further residual territories.

Simultaneously we streamlined some aspects of our promotional services which are now concentric around core products, typically EP’s and albums incorporating any affiliated singles or videos. In turn, this enabled us to provide further logistical support assistance for our clients which has regularly proven highly beneficial given we predominantly operate within the independent sector often working with new, emerging and developing artists and labels.

Handling publicity for an established artist is very different in nature to that of a new or emerging name, as are the promotional procedures.

Having worked with both categories for over a decade, and with a more re-alligned focus on the latter, our experience means we understand the multiple factors which media will consider in their decision making processes.

Consequently the additional guidance, assistance and support we regularly provide has proven pivotal in consistently securing a high turnover of coverage and airplay internationally, irrespective of an artist’s original perceived standing.

Our re-structure also means that while hip hop and rap music has diversified and become in itself multi-genre, by specializing in defined niche markets we ensure your music is provided to the most appropriate targets.

While our main site page is updated primarily with news of ongoing campaigns such as new published coverage, reviews, interviews and general release information, the pages provide all the details you would require to gain a clear understanding of all the services we provide, and the marketplace within which we operate. They are linked below as follows :

PREVIOUS MEDIA CAMPAIGNS

Recommended for those wishing to understand the full range of services we provide, this section includes summaries of the activity we undertook for select cases with a particular focus on campaigns involving new and independent emerging artists, the logistical assistance provided and resultant media coverage.

SINGLES PROMOTED

Now always affiliated to an ongoing EP or album campaign, this section has music content as a guide to the style we most commonly promote. Similarly the ARTIST VIDEOS : MUSIC & INTERVIEWS section has a mix of official music videos together with media and radio interviews we arranged.

MAGAZINES & PRESS

This section contains snapshots of media coverage secured for select campaigns. Most of the artists we’ve worked with are listed HERE

These pages have been designed to answer the questions we are most commonly asked, however if you would require any more information, our contact details are available HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

MOJO-CDs

MOJO Magazine is one of the longest running international printed music publications covering all forms of contemporary genres.

Their new issue 273 which features The Smiths on the front cover includes a 4 star review of the new Constant Deviants album “Omerta” in its “Urban” column on Page 95, one of only 5 albums to be featured. To find out who the other 4 were, well, you’ll need to go and buy it!

The magazine is available in just about every kind of newsagent & magazine store including supermarkets and airports in the UK, USA and Canada. Together with an extensive feature on The Smiths, there’s more on Belly, Tiny Tim, Madness, John Cale and the late great David Bowie.

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“Omerta” was released this week on June 28th through Six2Six Records. It’s available to buy in digital mp3 format from SIX2SIX RECORDS BANDCAMP and is being distributed worldwide on vinyl – check local specialist stores for availability.

The group are currently in NYC appearing as guests on various radio shows every night this week. Keep up to date with their news on twitter @Cnstnt_Dvnts @Six2SixShift @IncredibleCutts and over on their FACEBOOK PAGE

Meanwhile, check the album stream (lossless audio version)

All media, press and radio station DJ enquiries regarding Constant Deviants can be sent to us at UrbanElite PR, all our contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

Castaways-25thJune

Just announced, east coast hip hop duo Constant Deviants will be performing at the LoudPalooza event taking place in Baltimore on the night of Saturday, June 25th, 3 days before the release of their new album “Omerta”.

In association with Chief Loud and Maryland NORML, the event promotes discussion on the legalization of cannabis particularly for medical use with guest speakers including a retired major of Maryland Police and a Maryland State Delegate.

The entertainment is provided by local comedy and music artists, and with Constant Deviants’ MC M.I. being from the city, they were keen to give the event their full support.

The venue is Castaways Bar & Grill, 2206 Boston Street, Baltimore, MD 21231

Tickets are early bird $15 in advance with sponsorship bag included, $25 at the door and £35 V.I.P. which includes a free drink, Maryland NORML t-shirt and a free guest.

More details via CHIEFLOUD & MARYLAND NORML

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The following day, June 26th, Constant Deviants head north to spend a week in NYC meeting with media and appearing as special guests on various radio shows, starting with DJ Eclipse’s Rap Is Outta Control. The duo are also in the planning stage of scheduling a special album release party in the city for that week.

M.I. is currently filming scenes in Baltimore for the new movie “Six2Six” which will also feature Treach (Naughty by Nature), Selena Johnson and Chief Busy Bee Rocker, and the group are set to release a new joint “Cutt for President” early next week. In March they released the single “So Underrated” followed by the first of their new Tre Volte live freestyle video series “Hard in these Streets.

Keep up to date with Constant Deviants news on TWITTER and FACEBOOK

All media, press, radio & tv station enquiries regarding Constant Deviants can be sent to us at UrbanElite PR, contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

ATM-Shout4Music

Multi-genre online UK magazine Shout4Music caught a few minutes with Long Beach hip hop group Horseshoe Gang last week just after the release of their new album “Anti-Trap Music”.

The interview focuses on the new album, the subject matter covered including the motivation behind its title, and the recording process. They also discuss how they feel they’ve evolved from their earlier releases and how they operate now in comparison to when just starting out, their passtimes outwith music and also the current political situation in the United States.

READ WHAT THEY HAD TO SAY IN THE FULL FEATURE HERE

CHECK OUT THE FULL “ANTI-TRAP MUSIC” ALBUM STREAM

Available to buy in digital format from iTunes HERE and in CD format from Amazon HERE

The group are set to release a new single next week, are still conducting interviews with international media and are also in the early stages of setting up tour dates and recording a new album which they hope to drop later this year. Keep up to date with all of Horseshoe Gang’s news on social media via TWITTER and FACEBOOK

All media, press, radio & tv station enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR, our contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

ATM-StreetsConnect

In the lead up to the release of their album “Anti-Trap Music” on April 29th, Horseshoe Gang, sat down with west coast online magazine Streets Connect.

In one of their most in-depth interviews to date, the group spoke on a wide range of issues. They outlined the recording process and how they select the different styles of production, and the whole ethos behind the meaning of their album title. This leads them onto the wider subject of lyricism in hip hop, and the positive and negative influences these have depending on how imagery is portrayed per genre.

Their track “Shoe-icide Squad” has been much heralded as their version of NWA’s “Fuck the Police”, taking a stand against police brutality and protecting their community, and notably choosing to speak out on this when others have backed down. As explained in the feature this comes from the influence of listening to artists such as Rakim and moves the conversation forward to Tupac’s legacy, the long lasting effect it’s had on them, and the the west coast scene to this day.

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The discussion moves on again to touch upon their well documented rap battle with Hopsin’s Funk Volume, their plans to release a comic book series and they also go into more detail about their fanbase overseas, notably in the UK and Europe. Currently sitting in iTunes Top 50 in 15 different countries would bear witness to that fact.

Very interesting insight into all of that & more which can be read in full HERE

The album “Anti-Trap Music” can be bought on iTunes with CD versions available from Amazon Check out the full album stream

Look out for the group releasing a new single next week with further media coverage to follow. Meanwhile connect with Horseshoe Gang on TWITTER and FACEBOOK

All further press, media, radio & tv station enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR, contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

ATM-SagiHipHop

West coast crew Horseshoe Gang released their new album “Anti-Trap Music” last Friday, April 29th, through Seven 13 Music & Entertainment.

Within the first hour of release, Amazon reported that they had sold out all CD stock…now replenished…and the album is a Top 50 seller on iTunes in 15 different countries. It’s a testament to the extent of the group’s international fanbase.

Among recent video and written reviews is this new one published today by French online Sagi Hip Hop

A 4 star review, a rough translation of their summary reads “No fillers, mammoth firecrackers, Horseshoe Gang keep the quality high and to the point over 11 tracks.” with extended sections of the article given over to the theme of the album title, specifically calling into question the lyrical content and influence that particular genre has on a younger generation. The album itself diversifies into a range of subject matter, real life issues, which in itself justifies the title.

READ SAGI’S FULL REVIEW HERE

HorseshoeGang

The four brothers Julius, Kenny, Dice and Demetrius aren’t sitting on their hands. They just had their album launch party in LA earlier in the week, are still conducting interviews with international media and making arrangements to shoot some new videos.

They are also in the early stages of organizing some tour dates while putting some studio time aside to record new material, quite possibly a new album for later in the year.

Standard work ethic from a group who previously released 12 monthly mixtapes – keep up to date with them on TWITTER and FACEBOOK

CHECK THE ALBUM STREAM

All further press and media enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR, contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr

ATM-Examiner

West coast hip hop group Horseshoe Gang released their new album “Anti-Trap Music” on Friday, April 29th.

It has already reached iTunes top 50 in 15 separate countries having been one of their few selected featured album releases last week, and Amazon are currently re-stocking on CD’s having sold out in the first hour of release.

The album has just been reviewed by Examiner. An in-depth piece, though to correct a slight detail this is in fact the group’s fourth official studio album, it provides an intelligent appraisal of the various concepts behind the release and the subject matter being addressed.

Including the summary “it’s pure, authentic rap, true and loyal to established principles, and a real treat for any and all fans of the craft.” the full review can be read HERE

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The “Anti-Trap Music” release party takes place tonight, Monday May 2nd

VENUE Game Sports Bar, 5630 W Manchester Avenue, Los Angeles, CA 90045

TIME 8pm – 2am PST Free entry all night (21 & over)

Horseshoe Gang will be performing live with DJ Sauce the Boss and their special guest, and older brother, KXNG Crooked (aka Crooked I). There may also be a few other surprise guest appearances. If you’re in the area, it’s likely to be one of the best shows you’ll see all year…certainly the liveliest !…so drop by if you get the chance.

Anti-Trap Music available digitally from iTunes, CDs from Amazon and you can also order from the label Seven 13 Music & Ent direct from anywhere in the world HERE

Keep up to date with Horseshoe Gang on TWITTER & FACEBOOK and take a listen to the official album stream

All media, press, radio & tv station inquries regarding Horseshoe Gang, including requests to interview the group, can be sent to us at UrbanElite PR, all our contact details are HERE

UrbanElite PR
www.urbanelitepr.com
T : @urbanelitepr