New Dawn Records are starting 2020 with a bang. Hot on the heels of signing New Jersey’s Tru Trilla for his new projects this year, the label have just announced they will be releasing the new album “Panacea” by London duo Phoenix da Icefire and Husky Brown on May 5th.

Taken from their official website this morning, the statement added “We are delighted to be working with such highly talented artists and their ground breaking album, another reflection of this label’s identity and future intentions.”

In what is a quite astounding and ground breaking debut partnership, Husky’s productions fuse hip hop, soul, electronica, dub, bass and r&b resulting in a dynamic and energetic soundtrack.

As expected from the Triple Darkness member, Phoenix uses all of his verbal artillery to address a number of highly relevant issues for these times covering the environment, mental health, racism, knife crime, disengagement and social decay.

The full press release can be read HERE

Singles “Cosmic Soul / Seasons of You”, “Dark Rainbow Light / Sins of Gaia” and “The Humans are Coming / Travelling Buddy” will be released during March and April. They include remixes by Soul Brother Juice, Kashmere and Chemo and expect to see accompanying videos.

The pair have also confirmed an album launch party will take place at Brixton Jamm on Friday May 8th in association with Hoochinoo Events with full details to follow shortly.

The label have just launched the video trailer for the album today

You can connect with them on social media at the following
Phoenix da Icefire Twitter Instagram Facebook
Husky Brown Twitter Instagram Facebook

For all label news, visit New Dawn Records’ Official Website and stay in touch via their social media Twitter, Instagram and Facebook

All media inquiries regarding the release can be sent to us at UrbanElite PR, our contact details are available HERE

UrbanElite PR

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Due to the popularity of the “Hip Hop Bangerz” playlist on our Soundcloud account, we have just uploaded a more extended version to Spotify.

These are joints by dope artists we’ve worked with and promoted over the years, the real deal in rhymes, lyricism, beats and turntablism. A mix of official singles and buzz tracks by and featuring Souls of Mischief, Rah Digga, Skyzoo, Horseshoe Gang, Copywrite, Melanin 9, Vast Aire, Wu Tang’s Cappadonna, Talib Kweli, Genesis Elijah, Royce da 5’9″, Verbal Kent, Deeprooted (Johaz & Mr Brady), Matt Maddox, Tragedy Khadafi, Bumpy Knuckles, Constant Deviants and more.

21 gun salute running to around 80 minutes – check it out by clicking on the link > HIP HOP BANGERZ

Enjoy !

UrbanElite PR

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North west London’s Da Flyy Hooligan has long been regarded as one of the most talented and creative rappers to emerge from the UK hip hop scene over the past few years.

He is also one of the most consistent and productive artists around at the moment to the point where if he’s not in the studio recording, he’s outside waiting to get in !

2017 was another busy year for him, beginning with the release of his EP “F.Y.L.P.M” on various formats leading up to the summer followed in October with his new album “S.C.U.M.” featuring Westside Gunn and Hus Kingpin.

He also became a regular in the renowned British monthly publication DJ Magazine’s hip hop singles reviews page written by Neil Kulkarni, which is produced in both physical print and online formats.

Most recently was the review of his single “Velvet Cake” in the December issue – which can be read HERE

Watch the official video for the single on Youtube

The magazine also published reviews of his singles “Yamata No Orochi” (January issue), Pinrolls (April issue), Clicc Suit (May issue) and “Romero Bryan” (October issue)

Check the video for Romero Bryan, premiered by Complex Magazine, on youtube

Click the links to hear the EP and album on Spotify

“F.Y.L.P.M.” “S.C.U.M.”

“S.C.U.M.” is also available in CD formats from a variety of online stores worldwide, including Bandcamp

Da Flyy Hooligan is, as per the norm, working on various new projects including the follow up album “S.C.U.M. II”. He will also be performing live Upstairs at the Ritzy Picture House in Brixton, London on Thursday, January 25th. More details about the venue and show available HERE

Keep up to date with Da Flyy Hooligan on social media via Instagram, Twitter and Facebook

All international press, media and radio station Dj enquiries regarding Da Flyy Hooligan can be sent through to us here at UrbanElite PR. Our contact information details are available HERE

UrbanElite PR
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The past few years have proven to be an exceptionally busy and productive time for us, not least due to our various activities evolving beyond the original UK and European marketplaces.

This natural expansion developed over 5 years means we also now operate within the United States, Canada and Australia in addition to some further residual territories.

Simultaneously we streamlined some aspects of our promotional services which are now concentric around core products, typically EP’s and albums incorporating any affiliated singles or videos. In turn, this enabled us to provide further logistical support assistance for our clients which has regularly proven highly beneficial given we predominantly operate within the independent sector often working with new, emerging and developing artists and labels.

Handling publicity for an established artist is very different in nature to that of a new or emerging name, as are the promotional procedures.

Having worked with both categories for over a decade, and with a more re-alligned focus on the latter, our experience means we understand the multiple factors which media will consider in their decision making processes.

Consequently the additional guidance, assistance and support we regularly provide has proven pivotal in consistently securing a high turnover of coverage and airplay internationally, irrespective of an artist’s original perceived standing.

Our re-structure also means that while hip hop and rap music has diversified and become in itself multi-genre, by specializing in defined niche markets we ensure your music is provided to the most appropriate targets.

While our main site page is updated primarily with news of ongoing campaigns such as new published coverage, reviews, interviews and general release information, the pages provide all the details you would require to gain a clear understanding of all the services we provide, and the marketplace within which we operate. They are linked below as follows :

PREVIOUS MEDIA CAMPAIGNS

Recommended for those wishing to understand the full range of services we provide, this section includes summaries of the activity we undertook for select cases with a particular focus on campaigns involving new and independent emerging artists, the logistical assistance provided and resultant media coverage.

SINGLES PROMOTED

Now always affiliated to an ongoing EP or album campaign, this section has music content as a guide to the style we most commonly promote. Similarly the ARTIST VIDEOS : MUSIC & INTERVIEWS section has a mix of official music videos together with media and radio interviews we arranged.

MAGAZINES & PRESS

This section contains snapshots of media coverage secured for select campaigns. Most of the artists we’ve worked with are listed HERE

These pages have been designed to answer the questions we are most commonly asked, however if you would require any more information, our contact details are available HERE

UrbanElite PR
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The latest review of the new album “Black Beach” by Detroit rapper ZotheJerk and eastcoast producer Frost Gamble has just been published in French online magazine “Sagi Hip Hop”.

Featuring KXNG Crooked, Guilty Simpson, Sadat X, Boldy James, Young Bleed and Tone Chop, the album released on May 26th through 22 Entertainment and is available to buy in digital format from a variety of stores including iTunes, Amazon, Spotify and Bandcamp where there is an exclusive Deluxe edition on offer including bonus cuts and free instrumentals.

The review by Sagi which also includes the Spotify stream can be read HERE

From the album, the first single released was “Risk vs Reward” featuring Sadat X. Check it out on Soundcloud

Frost has recorded a new album “Respect Is Earned Not Given” with his old NY state sparring partner Tone Chop.

Releasing on September 29th, it includes guest featured artists Planet Asia, rap battling internet sensation DNA, Kool G Rap, Tragedy Khadafi and Canadian upcomer White Rhino. The first single from the album, “Walk the Walk” featuring Kool G Rap will release on June 30th.

The album is the follow up to the pair’s critically acclaimed “Veteran” EP released in November last year from which was taken the single “Leave It Alone”, a tribute to the late Sean P featuring Ruste Juxx and Nobi….give it a spin

You can connect with the artists mentioned on social media :

Twitter @FrostGamble @TheJerkNation @ToneChop
Instagram @Frost.Gamble @ZotheJerk @ToneChop
Facebook Zo & Frost Tone & Frost

All media, press and radio station enquiries regarding the albums “Black Beach” and “Respect Is Earned Not Given” can be addressed to us at UrbanElite PR, all our contact information is available HERE

UrbanElite PR
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T : @urbanelitepr

Earlier this week, Detroit rapper ZotheJerk and Winnipeg based producer Frost Gamble spoke with French online In The Mood TV

In the new video interview published online today, the pair discuss the themes and concepts behind their new album “Black Beach” which releases on May 26th through 22 Entertainment.

With Zo having re-located to Ohio, he explains why he returned to Detroit for part of the recording process which took place at Mr Porter’s previous studio where Eminem’s “Infinite” was originally written, while Frost explains the influence being in the city had on his production approach to the album.

They also discuss how they first met and the logistical aspects of working together despite the distances involved, while Zo, who appeared in the film “8 Mile”, gives his thoughts on artists’ contribution to the local community given he received a “Humanitarian of the Year” award for mentoring work with youth projects.

The feature was published on In The Mood TV’s site HERE. Watch the interview in full on Youtube

“Black Beach” includes features by KXNG Crooked, Guilty Simpson, Sadat-X, Boldy James, Tone Chop and more, and can be pre-ordered on iTunes

You can connect with Zo and Frost on social media, by twitter @TheJerkNation & @FrostGamble and over on their joint Facebook Page

All media, press and radio station inquiries regarding ZotheJerk, Frost Gamble and the album “Black Beach” can be sent to us at UrbanElite PR, our contact information is HERE

UrbanElite PR
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T : @urbanelitepr

veteran-theundergroundhiphop

Having just released their new EP “Veteran” on November 18th, NY State rapper Tone Chop and producer Frost Gamble, now relocated to Winnipeg, sat down with US online publication The Underground Hip Hop

In the new feature the pair discuss their earliest days and inspirations, and give the reasons why the new EP is a landmark in their careers to date. Having originally met at rap battles during the 90’s, the duo speak about longevity and determination as independent artists, and how they see their brand of hip hop sitting in future in such a diverse marketplace.

During the article they also mention the value they place on their loyal fanbase, and the lessons they’ve learned over the years within the industry as they plan ahead for a new album release in 2017.

READ THE FULL INTERVIEW HERE

bckbrdr

Yesterday, they released a new bonus cut “Crowd Pleaser” which chops up Inspectah Deck’s “R.E.C. Room” for the hook. It is available as a free download direct from the stream on Soundcloud

The “Veteran” EP is available through Seven 13 Music & Entertainment on iTunes

Check out the full official EP stream on Soundcloud

CONNECT WITH TONE CHOP & FROST GAMBLE ONLINE

Twitter @ToneChop & @FrostGamble
IG @ToneChop & @Frost.Gamble
Facebook Official Joint Page

All international media & press inquiries regarding Tone Chop & Frost Gamble, including DJ Requests for full quality mp3’s of their tracks, can be sent to us at UrbanElite PR. All our contact information is HERE

UrbanElite PR
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T : @urbanelitepr

veteran-oneavenue

Earlier this week having just released their new EP “Veteran”, NY State rapper and Winnipeg based producer Frost Gamble spoke with west coast writer Dylan Fleming for the online publication One Avenue.

With an introduction headline “The classic boom bap era sound is revived with a vengeance” they discuss a number of subjects including how the pair first met, the current hip hop scenes in Canada and NYC, the rap battle leagues given they were originally rivals during the 90’s and of course the EP itself.

READ THE FULL FEATURE HERE

A warm up to an album planned for 2017, the EP released on November 18th through Seven 13 Music & Entertainment. “Veteran” is available to buy on iTunes

TRACKLIST

1 – Dedication
2 – Back in the Days
3 – Other Shit ft Awful P
4 – Better with Time ft DJ Waxamillion & S.One
5 – One Two
6 – Leave It Alone ft Ruste Juxx & Nobi
7 – Step Up

OFFICIAL EP STREAM ON SOUNDCLOUD

Look out for more international media & press coverage of the release in the weeks ahead, and a further special bonus cut due for launch during December.

Meanwhile, connect with the duo and label online

TWITTER @ToneChop @FrostGamble @Seven13Music
FACEBOOK Official Joint Page
INSTAGRAM @ToneChop @Frost.Gamble
WEBSITES www.frostgamble.com www.seven13ent.com

All media,press and DJ inquiries regarding Tone Chop & Frost Gamble can be sent to us at UrbanElite PR. All our contact information is HERE

UrbanElite PR
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T : @urbanelitepr

HomeGrown

Earlier in the summer, Julius, Kenny and Demetrius from Horseshoe Gang dropped by the Homegrown Radio studios in LA to chop it up with DJ Hed, Chuck Dizzle and Miss Bliss.

The full audio stream of the interview can be heard at www.homegrownradio.net, but a new highlights video has just been published to Youtube where the group explain further their views on trap music following the release of their album “Anti-Trap Music” in April.

They also discuss their previous Mixtape Monthly series, their thoughts on operating as a group as opposed to solo artists, their well documented rap battle with Funk Volume last year and what to expect from their new album “4 Brothers” set to release in September.

CHECK IT OUT

“Anti-Trap Music” can be bought on iTunes HERE and the new album “4 Brothers” pre-ordered HERE. Horseshoe Gang merchandise and clothing can be bought direct from Seven 13 Music & Entertainment HERE

Keep up to date with Horseshoe Gang on FACEBOOK, TWITTER & INSTAGRAM and check out their video for “Shoe-icide Sqaud”, the group’s take on police brutality in support of the Black Lives Matter movement

All press & media enquiries regarding Horseshoe Gang, including requests to interview the group, can be sent to us at UrbanElite PR. Our contact details are HERE

UrbanElite PR
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T : @urbanelitepr

ATM-RhymeJunkieInterview

Fair to say that 2016 will have proven to be a busy year for Long Beach hip hop crew Horseshoe Gang.

They released their new album “Anti-Trap Music” in April, the album immediately entering iTunes charts’ Top 50 in 15 countries with Amazon’s initial CD stock sold out in a day.

Their elder brother KXNG Crooked (aka Crooked I) had been developing a new talent show “One Shot” which is now due for first broadcast this month with the group featuring as judges, and in September a second limited edition album “4 Brothers” will be released, again through Seven 13 Entertainment.

Peter Johnstone from US online magazine Rhyme Junkie caught up with them recently to discuss their experience of the music industry, their views on trap music, the different lyrical styles each member brings to the group, the political content of tracks such as “Shoe-icide Squad” and what people can expect from “4 Brothers”.

READ THE FULL FEATURE HERE

HG6

In the aftermath of well publicised cases of police brutality over the summer, the group released their new video for “Shoe-icide Squad”

From the new album “4 Brothers”, they have just released the single “Hyenas”

“ANTI-TRAP MUSIC” can be bought from iTunes HERE, while “4 BROTHERS” can be pre-ordered from iTunes HERE

The group’s merchandise can be bought directly from Seven 13 Ent HERE

Keep up to date with the group on FACEBOOK, TWITTER and INSTAGRAM

All media and press enquiries regarding Horseshoe Gang can be sent to us at UrbanElite PR. All our contact information is HERE

UrbanElite PR
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T : @urbanelitepr